Our team shares their must-haves from Canadian makeup brand 19/99.
We asked our Montreal and Toronto teams to share what they like about the newest beauty brand at Etiket, 19/99, and the products they’ve been enjoying most.
Here’s what some of them had to say:
The Etiket Team’s 19/99 Must-Haves
JULES, Makeup Coordinator / Etiket Toronto
What do you love about 19/99? I don’t know when we all became imprisoned by beige, but I am so excited to have colour back in the spotlight. Not only did we find such vibrance in a Canadian brand, but with formulas that fit everybody from 19 to 99. I’ve been rooting for 19/99 for years and I’m so happy to give it a new home at Etiket!
What do you love about 19/99? I love that you can multi-task with mastery using 19/99’s versatile and dynamic collection. At the heart of their brand is a focus on reshaping how we use beauty products, specifically with a goal towards sustainability so that their products and your purchase remain purposeful.
What are your favourite products? A defined brow and lifted lash can make for a powerful yet simple aesthetic and I cannot be without the Lash Tint Mascara which gives me both! The formula itself is smudge-proof with zero flaking and a medley of nourishing oils helps to condition your lashes & brows ensuring they remain healthy – It’s even great to fill in beard growth gaps!
LUIZA, Makeup Specialist / Etiket Toronto
What do you love about 19/99? Seeing older women being portrayed as their muses makes me really want to be a part of this beauty revolution that 19/99 brings to the world! I love how the founders thought about mixing artistry, colour and versatility in a super creamy formula that can be used everywhere in the face. Empowering women to embrace their favourite colours no matter their age!
What are your favourite products? The Tinted Matte Balm is my go-to lip and cheek colour for that perfect muted brown-red that looks like it’s just your natural flush. If you mix it with the Cream Highlight Stick, you’ll get an amazing natural gleam that looks like it’s coming from within!
ANNE MARIE, Boutique & Spa Director / Etiket Toronto
What do you love about 19/99? I LOVE that this very modern makeup line speaks to all of us, whether you are 19 or 99! And multi-purpose products are always on my list.
What are your favourite products? The Lip Ointment. It works! Simple and results oriented and slides beautifully. It has saved my very dry lips this season.
MARIANNE, Fragrance Coordinator / Etiket Montreal
What do you love about 19/99? What a fun launch at Etiket—so colourful and versatile! I absolutely love how adaptable the products are, but it’s their take on the classics that really steals the show. This is definitely a brand for anyone looking to get creative and experiment with their makeup! While I tend to gravitate towards more natural looks, I’m thrilled we now have an option that’s bold, expressive, and perfect for making a statement!
What are your favourite products? I adore the Graphite Brow Pencil in Light, as well as the Cream Highlight Stick. I love products that are easy to use and give a lot of structure to the frame of the face.
AMÉLIE, Skincare Coordinator / Etiket Montreal
What do you love about 19/99? I love the spirit of renewal that 19/99 brings! Everything is multi-purpose, easy to use and the textures are creamy. There are original products like lip tints, stick bronzers, pencils in a range of colours and a matte lip balm. Whether you prefer neutral or more daring makeup, there’s something for everyone!
What are your favourite products? The Cream Contour Stick in the shade Tea. It goes on perfectly by taking a little of the product directly with a brush, then tapping the excess onto the back of the hand to ensure a natural result.
LAURA, Esthetician / Etiket Montreal
What do you love about 19/99? I love the brand and the variety of colours. Very exciting to have at the boutique.
What are your favourite products? My favourite products are the Precision Colour Pencils. I was able to do a brown smokey eye in just 5 minutes. Very easy to blend and long-lasting.
ÉDOUARD, Makeup Artist & Skincare Specialist / Etiket Montreal
What do you love about 19/99? Love the sleek black packaging and the easy-to-use formulas. Multi-tasking and effortless!
What are your favourite products? The Precision Colour Pencils! Great colour range, great to use as accent colours or if you’re feeling creative as a base for gloss or lipstick for customized colours!
We polled the Etiket team on their current favourite face masks. Here are their top picks and why they love them!
We asked our team members to share their current favourite face masks. From sheet masks to clay masks, these picks cover all skin types and needs. Read on to discover the go-to face masks our team swears by, along with a little insight into why they love them!
Ultra Purifying Clay Mask VIVIER
“Helps with hormonal acne during “that time” of the month and for sudden acne flares. Clean feeling and helps mattify skin.”
– GENEVIÈVE, Customer Experience Coordinator Etiket HQ, Montreal
StemYouth Mask PRO-DERM
“Instantly lifts the skin. I love the fact that it covers the neck too. Perfect just before an event or when you simply need an instant boost of radiance and firmness.”
– ÉDOUARD, Beauty & Fragrance Advisor – Etiket Montreal
5 Minute Facial Set TATA HARPER
“I love instant results with the least amount of work and this set combines both a cleanser and a mask that can be done in 5 minutes. I use it once a week in the bath. And not only does my skin feel and look dewy after, my pores get a nice cleanse and along with the signature Tata Harper scent (which comes from the many farm grown superfoods ingredients she includes in every product) allows me to sit back and relax (which is hard for me, even in the tub!).”
– ANNE MARIE, Boutique & Spa Director – Etiket Toronto
Hydrating Floral Mask TATA HARPER
“A great moisturizing and plumping mask that gives me plump, glowy skin. I love using it at night, especially in winter when my skin is dry from the cold.”
– MARION, Esthetician – Etiket Montreal
Tri BioBotanical Revival Masque ENVIRON
A favourite of two of our team members!
“This is dream skin in a bottle! I use it overnight whenever I have an important event and my skin is glowing the next day. My makeup looks flawless and stays put without needing any touch ups. Can’t live without it!”
– LUIZA, Makeup Specialist – Etiket Toronto
—
“I always make sure I have this mask in my vanity. It leaves skin smooth, firm and lifted before an event. You can even feel the lifting benefits the next day. It’s no coincidence that it’s nicknamed “facelift in a jar”. I use it regularly, 1-2 times a week, or whenever my skin needs a little boost.”
– KARINE, Marketing Director – Etiket HQ, Montreal
Clarity Mask NUORI
“I adore the Nuori Clarity Mask when I feel like I need a fresh boost and deep clean, without stripping my sensitive and redness-prone skin! It’s the perfect treatment to reduce the appearance of pores and blemishes (I sometimes use it as a spot treatment as well!) and the scent is aromatic and green, and helps me reset after a long day. Because the clay texture doesn’t dry too tight or flaky, it’s the most comfortable detoxing mask.”
– MARIANNE, Fragrance Coordinator – Etiket Montreal
Holi (bright) Resurface Glass Face Mask AGENT NATEUR
“It does exactly what it says! This mask leaves my skin feeling super clean, smooth and radiant. I love to do this before an event or when I want my skin to look extra good, as it reduces the appreance of my pores drastically. Perfect to get that ‘glass skin’ effect that’s trending on socials right now!”
– AMÉLIE, Skincare Coordinator – Etiket Montreal
Supreme Moisture Mask NUORI
“I really like this mask because it’s very moisturizing. It’s extremely comfortable on the skin and is like a cloud of relaxation. It’s not particularly fragrant, so for my very reactive skin, it’s perfect!”
– SAMUELLE, Esthetician – Etiket Montreal
Resurrection Girl Hydrating Mask PAI SKINCARE
“This instantly hydrating mask soothes your skin, and you, in one fell swoop. I love to apply this mask post-shave because the hyaluronic acid instantly floods the skin with moisture whilst the anti-oxidant and anti-inflammatory benefits of Blue Tansy Oil work synergistically to calm the skin & promote healing.”
– CIARAN, Boutique & Spa Assistant Director – Etiket Toronto
Sérum Radiant FRENCH FARMACIE
“Sérum Radiant is a powerful, multitasking “face oil meets serum” formula to nourish, soften, balance, and boost your skin’s healthy glow. It literally does it all. Great for my senstive skin and really helped my skin barrier now that we are going into a colder season. I also love using the Élixir Exfoliant at night and then the serum with their guasha. In the morning my skin is glowing and plumped!”
Our team members share their favourite spring scents to mark this special day that celebrates the artistry and importance of fragrance worldwide.
Officially established by The Fragrance Foundation in 2018 and observed on March 21st of each year, International Fragrance Day serves to celebrate the artistry and importance of fragrance worldwide.
It aims to raise awareness about the impact scents have on our lives, from enhancing our moods to triggering memories. This day encourages people to explore different fragrances, appreciate their cultural significance, and recognize the creativity and innovation of the fragrance industry.
To mark the occasion, we asked our team members to share their favourite spring scents. Discover what some of them had to share below!
The perfect blend of woody and smoke enveloped with green and fruity aromas. Truly me encapsulated in a bottle. Iconic, pronounced longevity and presents a beautiful story on skin. Pairs beautifully with my other favorite scent — Blanche by Byredo.
I chose this Matiere Premiere fragrance for the memories it brings to mind: a summer in Marseilles, clean laundry, and a trip to the market to make orange blossom crepes, just like my mom used to make. A sweet, sunny fragrance!
This fragrance has a simple, elegant structure that inspires a night on the town, a vintage feel that I love. A chiaroscuro contrast that transports us from day to night, melting into the skin.
From skincare and hair care to makeup and fragrance, let's delve into some of our team's current favourites, shall we?
In honour of Valentine’s Day, we asked some of our team members to share the Etiket products that captured their hearts! From skincare and hair care to makeup and fragrance, let’s delve into some of their current favourites, shall we?
I have never seen a product like this that refreshes hair without the heavy powdery feeling from usual dry shampoos. It adds volume and dimension back into my hair!
I have been loving Xerjoff’s Casamorati Dama Bianca layered with Escentric Molecules’ Molecule 01 + Black Tea. It has the perfect combination of sweet and fresh and is a recommendation I got from Emma, our fragrance specialist, to layer them! So gorgeous.
This Lip Karma keeps my lips hydrated and the taste is delectable, like my fave drink! I have also been loving Le Fard Blush, specifically in the shade Framboise by Wonderblush. It is long-lasting, and a little goes a long way.
This has been a game-changer in my routine! It has added so much plumpness to my skin and helped heal residual effects from a recent bout of atopic dermatitis.
Most mascaras make my eyes water or they do not lengthen and volumize my very sparse lashes. This mascara has fixed all of that and the wand gets every lash.
This product acts as a skincare product and as a corrector for both the complexion and dark circles. A tiny amount is enough to neutralize the colour of dark circles and facial imperfections.
When I was first introduced to Colorproof’s Biorepair collection, I was rather skeptical. After several months of use, I’m convinced of its effectiveness. The 3 products (and the brush) work in synergy to establish a healthy scalp and follicles, revealing thicker, fuller hair overtime.
ÉDOUARD Beauty & Fragrance Advisor / Etiket Montreal
I’ve been receiving so many compliments from this mix! Getting stopped everywhere for compliments. The perfect duo to make an impression on your Valentine!
We are grateful to everyone that has helped to make Etiket what it is today.
It was exactly 12 years ago today that Etiket opened its doors on Sherbrooke Street in Montreal. We are grateful to everyone that has helped to make Etiket what it is today.
We are very excited about what the next year will bring, including the opening of our Etiket boutique and spa in Toronto!
To all our loyal clients and friends, every day we remember what a privilege it is to be part of your life. We thank you.
Etiket. Apply Daily.
OUR TEAM’S MUST-HAVES
We asked our team members to reveal their 12 favourite products: the ones they always use up and restock, or the ones that follow them wherever they go. Discover what some of them shared below!
We're rounding up what Etiket offerings our talented and knowledgeable team members have fallen in love with recently.
We’re rounding up what Etiket offerings our talented and knowledgeable team members have fallen in love with and we are thrilled to share their current must-haves! Spanning categories such as skincare, hair care, body care, fragrance and more, let’s dive into what has stolen everyone’s heart, shall we?
Pentimento sweeps me off my feet every time with its rich, decadent character. For me, it’s like putting on a cashmere knit. Carob, rum and tonka bean absolute with vanilla, hazelnut and tobacco flower are all good reasons to grab it whenever the temperatures drop.
On my skin, Cuir Velours offers a dark intermingling of tobacco and leather, with the sweet notes of rum and immortelle. Okay, understandably, I love the rum and tobacco notes. The surprising character of the leather charmed me immediately and accompanies me when I want to catch the eye.
In the evening, I apply and massage this melt-in texture cleanser onto my skin and let it sit for a few minutes, like a quick mask. The texture, which changes from a gel to a fine oil, is so satisfying and the textured herbal and ginger notes immerse me in a deep moment of relaxation. I always take the opportunity to give my face a full body massage even when it’s only 9 p.m. and my bed is already calling my name!
I can’t get enough of this serum, which I apply after cleansing and toning my skin. Its formula, rich in vitamin C, arbutin and resorcinol, gives me an instant glow, evens out my complexion and works over the long term by allowing my skin to age beautifully! It was suggested to me by Naomi (from the Etiket team, and I thank her!).
Tamarindo from Memo is the perfume I’m loving right now. It reminds me of escaping winter in Canada and heading to the beach in Costa Rica. A blend of pineapple, vanilla, bergamot and patchouli makes this scent warm and wild.
Polly Plum from Pai is a calming and hydrating body lotion that I love for winter. It’s fast absorbing on the skin and easy to apply in the morning. This is a wonderful product to help protect the skin in colder weather. For those who suffer from itchiness and inflammation (eczema/psoriasis), this is THE product for you!
Our new HydraFacial MD JLo Glow is my new spa treatment obsession. The only HydraFacial to firm and restore the skin, using olive leaf extract and niacinamide along with many other ingredients to make your skin brighter, tighter, nourished and plumper.
I love Huna’s Botanical Body Nectar. I love the flowery smell. It moisturizes my very dry skin well and besides being natural, the container is a really good size for its very small price.
I use this treatment every night in large amounts to moisturize my dry hair, and in the morning in smaller amounts to keep my hair moisturized all day and to help with styling. Thanks to this product I am surprised how beautiful my hair looks even after bleaching.
I love natural products, and Tata Harper’s scents help me relax during my treatments. Moreover, Samuelle is very gentle and concerned about our well-being.
This is such a cozy scent that can be worn in summer or winter, in daytime or nighttime. It paints a picture of a cozy Sunday afternoon on a white couch with a fluffy blanket, with the windows open and the faint fresh smell of the prairies. It is all the beauty of the feeling of nature and being in the outdoors and nothing else. The artistry of the bottle adds to that warm feeling as well.
My favourite beauty product of the moment is the new Bio-Shield Face Oil by Tata Harper. It has all the luxury experience of the other Tata Harper products, but with a more sensitive touch. The oil is perfect for any skin condition without having to worry about any type of reaction. I personally have been using it twice a day and have seen an improvement in my skin.
My current favourite hair product is the new TOHI Scalp Serum from BeautéJaponica. I appreciate the concept of scalp health intersecting with self-care and the brand taking time to make a video on how to properly massage the scalp to get the most out of the serum!
My favourite spa treatment is the HydraFacial MD JLo Glow. HydraFacials completely change the look of your skin and promote healthy cell regeneration, in combination with the glow… the results are incredible!
I hesitate between these two as they both give me an inexplicable feeling of peace with the gourmand, fresh citrus and violet of Room Service and the white tobacco, blackcurrant and almond of Sunshine Woman. For me, these are PERFECT scents. They are also very chic for a night out.
Tata Harper’s fresh grapefruit & aloe cleanser kicks off my evening beauty routine. It is perfect for dry skin and you only need a small amount. I really like the smell, and followed by Tata’s Hydrating Floral Essence, it’s perfect!
For hair care, I’ve been using Sachajuan for over a year. It is sulphate free, concentrated and smells divine. Perfect for coloured hair, the Ocean Mist Volume Shampoo protects the hair well. I’m never disappointed with this line, even the Shine Serum is great.
For the ultimate spa experience: Tata Harper’s SuperNatural Facial. To fully unwind, Tata’s facials and body treatments are a must. The enveloping maneuvers and calming scents take us elsewhere. There is nothing better than receiving a treatment to calm the body and mind.
This refreshing mist toner is the newest addition to my skincare routine. I love it because it is gentle and nourishing. Chock full of antioxidants, the Unifier revitalizes all skin types and offers a soothing feeling. I love that it can be used as a toner, and as a hydrating mist during and after makeup application. I love recommending this to clients who are looking to add a multi-functional toner to their routine.
Hands down the yummiest hair treatment that can be used in-shower or as a treatment on dry hair to tame flyaways and prevent split ends. It nourishes the scalp and hair to yield unparalleled luminosity. This treatment can be used by both men and women who are interested in an easy-to-incorporate step for their haircare routine.
Dr. Barbara Sturm’s skincare system is all about simple yet effective products. The Discovery Kit is the perfect introduction to the wonders of this brand!
If you are experiencing hair loss, this is a safe and effective topical solution for thinning hair, formulated with nature’s most powerful ingredients for thicker, fuller, and healthier hair.
This treatment is designed to renew your skin, clean up those blackheads and soothe razor burn and ingrown hairs. You will be able to take on the world after this treatment.
Berlin is one of those scents that instantly transports me back to a summer vacation travelling Europe. If you are a fan of citrus, you have to give this one a sniff!
I love this product from RapidLash. I have been using this lash and brow-enhancing serum on and off for the last few years, and anytime I start using it again, my lashes and brows look more defined and elongated within a couple of weeks of daily use.
The SkinCeuticals Phyto Corrective Gel is amazing if you have skin that is prone to redness. It feels instantly soothing and I really enjoy the calming effect it provides prior to applying my moisturizer.
During winter, my skin needs both exfoliation to reveal its luminosity and hydration to give it a beautiful glow and dewy look. Once or twice a week, or before a night out or a special event, I like to combine Environ’s Revival Masque, also known as the “Facelift in a Jar” since it really helps improve the overall appearance of skin (it makes it smoother, firmer, more even, brighter and tighter) with Nuori’s Supreme Moisture Mask, which helps soothe, plump and hydrate the skin. It can even be left on overnight if desired.
At the start of winter, because of drier air, having to wear a hat, etc., I was experiencing static hair. Having your hair stand up straight and be unmanageable is quite the annoyance. I had to adjust my hair routine with a shampoo and conditioner duo that is more moisturizing by R+CO. Since I prefer added volume, I opted for the Dallas collection. I also incorporate a mask routine from The Hair Routine to keep my hair as healthy as possible. My hair problems were instantly fixed.
I recently fell in love with Aventus for Her by Creed, newly landed at Etiket. Although very different from my usual signature scent (Molecule 01 by Escentric Molecules), this fresh and floral scent, inspired by some of the most powerful women in history (empresses and queens and heads of state who were Creed customers) and modern women who are both imposing, resolutely feminine and assertive, is most addictive.
During my last few spa visits, Ivy combined two of my favourite treatments: the HydraFacial MD and the Intraceuticals Oxygen Treatment for hydrated, plumped and luminous skin. Treat yourself to a facial to feel revitalized or before an event for an instant lift.
I am rediscovering the Retexturing Activator for my night time routine from SkinCeuticals – Cleanse, Tone, Retexturing Activator – another layer of toner and then Triple Lipid Restore. It exfoliates AND gives me that extra layer of hydration that I want in the cold dry winter.
I am not someone who spends a lot of time on my hair. As they say, a little dab will do you and I can put it in damp hair and be done, or for some extra lift blow dry when I want to have that Harry Styles vibe. Harry may not think so though….
This takes me back to when I was 16 and I would spray my brother’s Eau Sauvage on before sneaking into the disco – don’t forget, this was 1979! The Creed Vetiver is a beautiful fresh scent that holds its own; classic or not!
It is always a Tata Harper facial – any one of them! From the minute it starts – breathing in the aromatic scents, the masks, until the final massage and layer of cream – I know I am going to come out relaxed and see a difference in my skin and in me!
I use this healing gel from Vivier enriched with Polyamide-DAB when my skin is irritated by the use of retinol, or by extreme cold. I use it as the last step in my routine. It is also an effective treatment for chapped lips with the anti-aging benefits of Polyamide-DAB.
PCA’s Pure Vitamin C Antioxidant Serum is our most concentrated serum with 20% ascorbic acid, 5% tocopherol (vitamin e) as well as hexylresorcinol which is a fantastic ingredient for pigmentation spots & irritations. Clinical studies have shown that 0.5% hexylresorcinol is as effective as 2% hydroquinone. The addition of silymarin makes it an excellent choice for acne-prone skin.
I love using this as a toner after my cleanser. It targets pigmentation spots and acne scars. It combines the power of niacinamide for its sebum-regulating effects, alpha arbutin for its skin-lightening properties, and undecylenoyl phenylalanine, a derivative of phenylalanine, an important amino acid for slowing down melanin production.
I love using this anti-pollution spray to protect my skin from the harmful effects of the sun and urban pollution. Combining an algae complex including chlorella, as well as a vitamin C derivative.
Join us Friday, Dec. 2nd for an upbeat meet-and-greet with Imaginary Authors founder & perfumer Josh Meyer!
Chat with the perfumer, enjoy exclusive gifts with any Imaginary Authors purchase, and sip a signature cocktail inspired by “In Love With Everything.”
1826 Sherbrooke St. W, Montréal, QC December 2nd, 5:00pm – 7:00pm
As you might know, each Imaginary Authors fragrance is framed as the scent of an imaginary novel. And to understand the pleasures of their newest fragrance “In Love With Everything“, it helps to look at a real-life work of art: the musical “Xanadu”. I’m not talking about the famously-failed movie musical starring the late, great Olivia Newton-John. Instead, this fragrance reminds me of the film’s surprise-hit Broadway musical adaptation.
You’ll be forgiven if you haven’t heard of either; the original “Xanadu” movie was famously bad. While the soundtrack by E.L.O. became a hit, its perception as a campy failure was so universal it heralded the end of glossy musical film productions for decades. On the other hand, “Xanadu: The Musical” was a 2007 Broadway adaptation which tried to capitalize on the delightful excess of its source material. It was a parade of deliberately over-the-top scenes and cheesy musical numbers, mostly performed on roller skates. The plot of the musical parodied the film’s preposterous storyline: a Greek muse helping a hunky artist to open an L.A. nightclub. It worked: the production was so committed to the joys of a guilty pleasure that it flew past irony and looped back around to life-affirming. While the original film inspired the Golden Raspberry Awards (which honour the “worst” of that year’s cinema), “Xanadu: The Musical” was nominated for a Tony for Best New Musical.
To us, this is what’s going on in “In Love With Everything”. The fragrance is an electrifying shot of eighties breakfast orange juice, raspberry jam, and intergalactic roses. Instead of elevating its ingredients, it exaggerates them for maximum pleasure. The result: a fragrance which flies past guilty pleasure and into something even more joyful. Once the tart, pulpy opening eventually dissipates like so much roller-disco fog, it reveals a glow-in-the-dark, arcade-birthday-party warmth. That warmth feels naggingly familiar, evoking the nostalgia of unnamed childhood sense memories. Is it the “stardust” note? Or perhaps the “tropical punch” accord? Impossible to say.
Aspects like these are called “fantasy accords” in the fragrance world, and are one of the trademarks of the work of Josh Meyer, the Portland-based perfumer who founded Imaginary Authors. They usually consist of a cocktail of synthetic molecules meant to evoke a place, texture, or even an emotion. Classic examples of this include “amber” (a fantasy accord imagining the scent of the fossilized resin, not to be confused with ambergris) and home scents which describe their scent as “clean linen” (an object which likely smells mainly like the laundry detergent it’s washed with, or even like nothing at all).
Including these accords in a list of notes doesn’t describe a fragrance’s actual ingredients so much as it offers another dimension of storytelling. Meyer often challenges you to imagine aromas that are tactile and conceptual: Fresh Tennis Balls (“The Soft Lawn”), Warm Sand (“Falling into the Sea”), Arpora Night Market (“Slow Explosions”), Baltic Sea Mist (“Every Sea a Serenade”), Orchard Dust (“Yesterday Haze”), Salvaged Shipwreck (“Whispered Myths”), First Kiss (“Sundrunk”), and even simply “???” (“O Unknown”). If a list of notes is like a Table of Contents for the fragrance, why not make the chapter titles as evocative as possible?
Like Meyer’s other scents, “In Love With Everything” achieves the sensation of entering a vivid imaginary world. The fragrance embodies the gleeful, spandex-futuristic visions of the early 80’s (or 90’s, for that matter – or any stretch of time when the sensory world could feel genuinely new). Maybe it even smells a bit like the feeling of surging adolescence. Either way, with its refreshing, mind-bending wearability, it shows “bad taste” doesn’t really exist and that a “guilty pleasure” is only a state of mind. After all, who can resist the pure, ecstatic, dopey joy of musical lyrics like these:
“I’m alive / and the dawn breaks across the sky / I’m alive / and the sun rises up so high / Lost in another world / Never another word / But what can I say? / I’m alive! / I’m alive! / I’m alive!”
Fall is here! We asked our staff to pick their favourite product for the season and to explain why it's their go-to. Let's discover them together!
The crisp and cozy fall weather has arrived, and the team at Etiket is, of course, full of product recommendations for the seasonal change. Find out what staples make up some of our staff’s beauty, skincare and fragrance daily rituals.
“For me, the Superkind Radiance Mask from Tata Harper is a must. Twice a week, I exfoliate with the Regenerating Cleanser and then follow up with this famous mask that is oh-so-soothing. Then a 20-minute break of happiness… and an instant “wow” rejuvenating effect! The chamomile and lavender help calm my skin and the lactic acid helps improve the texture of my skin, providing a light exfoliation and glow. I love it!” – MARIE-FRANCE, Boutique & Spa Director
”Imagine 5,000 years of ritual in a bottle? Natural and without artificial fragrance, a few drops of this oil blend that includes coconut, almond, sesame and avocado allow me to eliminate any trace of dry skin from first use. Nourishing but not greasy, it’s not sticky and the quick absorption is amazing. I love it so much that if I could bathe in it, I would. IMPOSSIBLE so I console myself with the Ayurvedic bath blend and enjoy the benefits of ancestral rituals to travel the world, all in my bathtub.” – THOMAS, Boutique & Spa Assistant Manager
“This fall my new obsession is Agent Nateur’s holi (bright) Mask. The texture is so easy to apply and remove, a small amount goes a long way. I fit it into my nighttime routine a couple of times a week and wake up in the morning looking smooth, bright and refreshed!” – JORDANNA, Holistic Aesthetician
“I really like berry, cranberry, and old rose shades for this fall. Twilight Lane by RMS Beauty is really comfortable and provides good hydration with its lip balm texture. Ilia Beauty’s Balmy Tint in the colour Memoir is also a really beautiful shade for fall.“ – VERONICA, Makeup Artist & Beauty Specialist
“Fall is a time of extra layers, but since I still want something clean and versatile, I’ve been really enjoying Etat Libre’s newest, The Ghost in the Shell. It’s like a fresh-out-of-the-shower fragrance with a little extra coziness and warmth. It’s comforting but not too heavy, original but effortless.” – DAVID, Director of Fragrance
“SkinCeuticals’ Epidermal Repair is my go-to to use alongside retinol treatments as it really helps restore compromised skin from treatments or even aggressive winter weather. My skin feels soothed and looks radiant.” – MICHELLE, E-Commerce Manager
“I started incorporating SkinMedica’s Lytera 2.0 into my routine because as the summer progressed, I recently noticed that hyperpigmentation spots had started to appear on my cheeks. I will be combining this brightening and pigmentation correcting product with BBL treatments for optimal results.” – KARINE, Marketing Director
“Tata Harper’s Resurfacing Body Serum is an aromatherapeutic experience with every application. Not only does it smell wonderful, but it leaves my skin feeling incredibly soft thanks to smoothing and exfoliating ingredients. Best part? It does not leave a sticky or greasy feeling and literally absorbs in seconds so I can go about my day without worry.” – NATALIE, Marketing Assistant
“I love the hydration that this creamy mask provides. It is formulated for dry, dehydrated and sensitive skin and helps combat dull, dehydrated skin. It can be used both day and night to soothe and revitalize the skin.“ – STEVE, VP Operations
“I love to do the Supreme-C Treatment from Nuori for the change of seasons to give my skin a boost. It helps with my hyperpigmentation and sun damage that I may have had even when wearing a sunscreen this summer. It also helps to bring my skin back to life and gets my glow on! I like the addition of Hyaluronic Acid and Ferulic Acid which helps to complete the treatment.” – SIMON, Founder
We are excited that Mahoni has arrived at Etiket! Mahoni is all about Manuka honey, an active ingredient with antibacterial and anti-inflammatory properties.
Whether you are looking for a remedy for common skincare concerns or to soothe an internal malaise, Mahoni will come to the rescue.
While most honey is known to have antimicrobial and soothing benefits, manuka honey is known for its particularly pronounced medicinal benefits.
WHAT IS MANUKA HONEY?
Firstly, it comes from manuka flowers. Manuka is a bush in the myrtle family, native to New Zealand and southeast Australia. Monofloral manuka honey (meaning honey made by bees foraging exclusively on manuka flowers) contains uniquely high levels of methylglyoxal, a chemical known to be antimicrobial, tissue healing, and digestion-enhancing. The properties of this honey are so renowned that all New Zealand manuka honey made for export must be independently tested for purity and potency. After testing every batch twice for authenticity by specialized labs in Germany and New Zealand, they are assigned an “MGO” rating to attest to the concentration of their star ingredient. Mahoni products use manuka honey certified at two different methylglyoxal levels: 100 MGO (average potency and safe for daily use) and 600 MGO (high potency and safe for short-term use).
Mahoni’s Manuka Honey
One of the first things you’ll notice about this honey is its modest levels of sweetness. Manuka honey is not a sugar bomb — instead, subtle grains of sugar intermingle with rustic woody and citrusy aromas, with a refreshing herbaceous finish that reminds us a bit of all-natural root beer. It’s complex, balanced and delicious, and when applied topically, noticeably lacks grocery-store honey’s stubborn gummy stickiness.
Manuka honey is a great example of a naturally-occurring substance that, as if by magic, contains heaps of stuff that our skin (and entire bodies) love. Whether you’re new to holistic beauty or have been following an inside-out wellness philosophy for years, Mahoni’s manuka products are a potent (and delicious) addition to your routine.
YOUR GO-TO NATURAL REMEDIES
Skin Remedy
You’ll want to keep Skin Remedy on hand everywhere you go! This skincare travel essential nurtures the lips and skin through its naturally high concentrations of methylglyoxal (600 MGO). For natural treatment of sensitive skin, manuka honey helps maintain clear skin by reducing blemishes and nurturing irritations, such as easing the symptoms of cold sores. The honey’s antibacterial qualities can help reduce bacteria growth that can inflame the pores. Skin Remedy coats, seals and protects the skin and is suitable for acute irritations. To use, apply to the blemished or irritated area using your finger and leave it on as long as possible to allow the methylglyoxal to unfold.
Daily Boost
Stick to your dedicated health and beauty regimen and boost it with a daily spoonful of this manuka honey. Perfect for everyday use, this product has a moderate level of methylglyoxal (100 MGO). It can be eaten purely for an added sweetness by adding it to your breakfast such as on toast, in yogurt and oatmeal, poured into teas and smoothies or used as (or added into) a face or hair mask. You can even eat this delicious healing honey by the spoonful! Daily Boost will quickly become a staple that you can treat your body with daily, both inside and out. The stylish and large environmentally friendly and sustainable glass jar will also add a nice touch to your kitchen counter.
Inner Remedy
Nurture your throat, stomach and bowel with this strong concentration of manuka honey (600 MGO) which comes conveniently packaged with twelve sachets, making them sanitary and great for travelling. The Inner Remedy sachets are great to have on the go to soothe and ease acute irritations, from a sore throat to stomach upset. To use, bend the sachet in the middle, squeeze and swallow the honey. For best results, it is recommended not to eat or drink 15 minutes after to allow the methylglyoxal to unfold. Experience this pure remedy for your insides to help maintain a healthy gut, ease digestive discomfort and treat throat irritations.
The Complete Set Bundle
Intrigued by the brand but can’t decide which product to try? Be prepared for whatever life throws at you on the daily with The Complete Set Bundle to experience all the benefits that manuka honey has to offer, both inside and out. The set includes all products from the daily and acute ranges for ultimate wellness: Daily Boost, Skin Remedy and Inner Remedy.
The cult perfume house from Sydney-born, Grasse-based milliner Naomi Goodsir invites you on an unforgettable olfactory journey.
Known for her avant-garde silhouettes and flashes of punk-infused fantasy, the aesthetic world of Naomi Goodsir balances inspiration with French savoir-faire. Founded in 2012, her namesake collection of perfume extends her uncompromising vision and impeccable craftsmanship to the realm of fragrance. These are statement perfumes of the highest order, and must be experienced to be believed.
Unique, polished and achingly beautiful, the fragrances of Naomi Goodsir are not for smelling like everyone else. However, for those willing to take the plunge, they are sure to hypnotize and delight all who enter their trail.
EXPERTLY ECCENTRIC
Founder Naomi Goodsir is a true original. Born in Sydney, Australia, avant-garde milliner Naomi Goodsir has created pieces for the English National Opera and Kanye West’s eponymous label, and has been exhibited by museums around the world. With creative director Renaud Coutaudier, she crafts perfumes as detailed and unmistakeable as her accessories, in collaboration with perfumers such as Julien Rasquinet, Bertrand Duchaufour and Isabelle Doyen. Her collection is an idiosyncratic olfactory ecosystem, full of emotion and mysterious textures.
THE COLLECTION
Bois d’Ascèse NAOMI GOODSIR
“Bois D’Ascèsce” smells like the most expensive country fireplace in the world, crackling in comfortable silence as a story begins to be told. Mysterious, slightly mystical, and quietly very confident, this is one of the most well-balanced, romantically polished woodsmoke fragrances we’ve smelled.
Corpus Equus NAOMI GOODSIR
A vivid recreation of clean saddle leather saddle that blurs the line between racehorse and racecar. Dark, dry resins mingle with something akin to burnt rubber, infusing the scent with animalistic alertness. It’s intense but also polished, crisp, energizing, and even, in a strange way, refreshing.
Cuir Velours NAOMI GOODSIR
A langorous take on leather, with fruity facets of immortelle sparkling in the long rays of afternoon sun. The brooding atmosphere is playfully subverted with a whiff of sweet tobacco and… lipstick? Like lounging in a luxurious pied-a-terre awaiting a hedonistic summer’s eve.
Iris Cendré NAOMI GOODSIR
A portal to the earthy soul of iris root, with its green and buttery aspects in full display. It wears like an invisible texture, both fudgey and feathered, surreal and edgy, as if Alexander McQueen and Iris van Herpen traded notes. A poetic nature documentary filmed in visceral virtual reality.
Nuit de Bakélite NAOMI GOODSIR
An avant-garde scent both reckless and controlled, gritty and operatic, with milky, humid tuberose anchored by pungent green galbanum and earthy woods. Wild, alchemical, hallucinatory, full of movement and bracing nature, it feels like wearing a sculptural piece of scent couture. Astonishing.
Or du Sérail NAOMI GOODSIR
Though tobacco-inspired, to us this fragrance smells as cheerfully intoxicating as a hot toddy. Tangential references to oak, maple, rum and coconut are decadently set ablaze, but even with all that warmth, “Or du Sérail” remains comforting and approachable, imploring others to get closer.
SAMPLE THE COLLECTION
Shop Naomi Goodsir’s Discovery Set: A perfect way to immerse yourself in the world of Naomi Goodsir.
This set features 2ml spray samples of all six fragrances in the collection. It also includes illustrated blotters to experience each olfactory artwork in its purest form.
To get a feel for the products that shined this past year, we asked a few of our staff members to pick their favourites of 2021 and to explain why they loved them so much. Let's discover our staff favourites of the past year!
As one does when entering a new year, we’re looking back on 2021 and the products that made it so special. To get a feel for the products that shined this past year, we asked a few of our staff members to pick their favourites of 2021 and to explain why they loved them so much. Some of their picks are established cult-favourites, others may surprise you… Let’s discover our staff favourites of the past year!
I received a tester of this product earlier this year and didn’t expect to like it since I was already obsessed with EltaMD’s UV Clear SPF46. To my surprise, I fell in love with this one from SkinMedica. At first glance, it’s nothing special. Its texture and color makes it feel like any other sunscreen. However, when I melt it into my skin, it hydrates and leaves my skin looking airbrushed. For that reason, it makes for the perfect makeup primer. I even use it at night before I apply my makeup to go out! My pores look smaller, my skin isn’t as oily. I don’t know how, but it just makes my skin look better and that’s all that matters!
JORDANNA – The entire ILIA brand
The whole line! For the first time in my life I have fallen in love with a makeup brand. It does so much more than enhancing your beauty, the ingredients do wonders to treat you skin, lashes and brows.
MARIE-FRANCE – Huna Organic Nourishing Lip Shine
I have this lip balm on me at ALL times. What I love about it is that it hydrates my lips without me feeling like I need to re-apply it every 10 minutes. It also is formulated with nothing but natural ingredients which is a major plus for me, and it’s Canadian-made! Practical and inexpensive, everything you could want from a product!
PAULE – Pai Skincare’s Heavy Mettle Hand Cream
Wow!!! I have eczema, so this hand cream was a game-changer for me. It really helped me get through this past winter and is almost entirely organic! Here’s a quick tip on how to use it: apply a thick layer on your hands at night, right before bed, and cover them up with cotton gloves. The next morning your hands will be silky smooth!
KARINE – ZIIP
From the first day we launched ZIIP in the Etiket spaces, I was fascinated by this tiny device that receives praises from celebrity, beauty editors and men and women from all over the world. I had tested the product in the past, but it was only this year that I decided to go for it and purchase a device for myself. To be honest, after the first few times I used it, I didn’t really notice the ‘instant lift’ effect that everyone talked about. Only after using it consistently for a few weeks did I notice a difference, particularly around the eye area. Recently ZIIP added treatment plans to the app that allow you to follow a specific routine for a certain amount of time and the results are amazing! Do I recommend this product to everyone? Absolutely not. Only to those that are ready to commit. I compare the ZIIP device to going to the gym. You’re not going to see results if you only use it once in a while. You need be to consistent. If you do commit, you will see results!
SIMON – Tata Harper’s Hydrating Floral Mask
I love this mask as my skin gets dry and dehydrated in the cold and winter and after this it is always better. I use it as an overnight mask and when I wake up in the morning my skin is always smoother, hydrated and less red. It’s my go to Sunday self-care mask.
STEVE – Kat Burki’s Vitamin C Nourishing Cleansing Balm
This cleansing balm is definitely a holy grail product for me, especially in the winter months! It removes everything from my face at night, all while leaving my skin feeling hydrated and soft. It’s cleaning and nourishing my skin all at once. Because it contains vitamin C, it’s also brightening my complexion. There’s really nothing this cleansing balm can’t do!
Visit our website at etiket.ca or stop by the store to shop these products!
