Make-up: Tips & Tricks | Etiket Journal

Coral Crush

August 15, 2025 by Natalie

Summer's signature colour.

Equal parts pink, orange, and peach —coral brings warmth and energy to every look, making it the quintessential shade of summer.

BEAUTY OBSESSION: CORAL MAKEUP

ReDimension Hydra Powder Blush |
Mai Tai
**RMS BEAUTY**

A coral-peach with a luminous beachy finish – perfect for a sunkissed cheek.

Legendary Serum Lipstick |
Melanie
**RMS BEAUTY**

A soft, wearable colour with a satin finish that hydrates like a serum and wears like a dream.

Lip2Cheek | Smile
**RMS BEAUTY**

A modern sheer coral-pink with a slight ’50s feel for a wash of colour.

Liplights Cream Lipgloss | Bisou
**RMS BEAUTY**

A muted coral gloss-balm hybrid with subtle shimmer for that “just-bitten” summer lip.

Discover our Coral Crush collection and learn how to incorporate coral into your looks.

Coral Obsession: Is It for Everyone?

August 14, 2025 by Natalie

Everything you need to know to embrace (or avoid) coral makeup.

Coral, that vibrant shade between pink and orange, is a key feature of summer makeup. Fresh, luminous, and flattering, it can transform a look in an instant. But is it a universal colour? Here’s everything you need to know to embrace (or avoid) coral makeup.

Coral evokes warmth, joy, and energy. It’s perfect for:

Brightening the complexion: especially in summer, it gives it an instant healthy glow.

Adding freshness: on the lips or cheeks, it helps revitalizes the face.

Adapting to multiple styles: from a natural look to more daring makeup.

Can Everyone Pull Off Coral?

Good news: almost everyone can wear coral, as long as you pick the right shade.

Light Complexions:

Opt for pink or pastel corals, which complement your skin tone.

Avoid corals that are too orange, as they can appear too bright.

Medium Complexions:

Classic coral shades (neither too pink nor too orange) are perfect.

They enhance the complexion without creating too much contrast.

Dark Complexions:

Deep orange corals are super flattering.

They add light and contrast without looking artificial.

Who should avoid coral (or use it with caution)?

Coral can be tricky in some cases:

Very pink skin or skin prone to redness: Coral can accentuate redness. Opt for more neutral or cool tones.

Very cool tones: Warm coral can create too strong a contrast. Try corals that lean toward pink or raspberry.

Very colourful outfits: Be careful not to overload the look. Coral goes best with neutral or complementary colours.

How Can You Incorporate Coral Into Your Routine?

On the Lips:

A coral lipstick is ideal for a fresh, summery look.

Choose a glossy texture for a natural effect, or matte for more intensity.

On the Cheeks:

A coral blush gives an instant healthy glow.

Apply it lightly to avoid a “sunburnt” effect.

On the Eyes:

More daring, coral eyeshadow can look stunning on hazel or green eyes.

Combine it with golden or brown tones for a harmonious look.

Coral is a cheerful and versatile colour, but like any shade, it requires a little adjustment depending on your skin tone and style. The key? Test, adjust, and have fun!

For personalized advice or to adapt your beauty routine, feel free to contact us, visit our boutiques, or, even better, book an appointment with one of our makeup artists. You’ll get the best advice and learn the most effective application techniques to update your look with confidence!

Discover our makeup services here.

The Etiket Traveler

Summer Travel Edit

June 20, 2025 by Natalie

Jet, set, & glow with these travel must-haves.

Whether you are heading on a road trip or hopping across the globe, our curated travel edit makes packing a breeze. Discover all our travel-size skincare, fragrance, makeup, accessories (and more!), thoughtfully designed to go the distance.

ESSENTIALS TO BRING ON YOUR NEXT GETAWAY

Getaway Travel Case Set | 4 colours
**NUORI**

A set of two sleek and elegant cosmetic bags that combine beautiful Scandinavian design with a premium feel and exceptional durability.

Hyaluronic Face Mist
**DR. BARBARA STURM**

A lightweight, fine mist that delivers an invigorating freshness boost to give skin a natural glow.

5 Minute Facial Set
**TATA HARPER**

Featuring Tata’s Regenerating Cleanser and Resurfacing Mask, this duo provides instantly glowing skin that feels soft, hydrated, and healthy.

Death Valley Travel Size Dry Shampoo Travel Size
**R+CO**

Hair in need of a refresh? This dry shampoo is the quickest way to get volume and body into your hair. It absorbs extra oil and adds texture for an untamed look.

Travel Size Toothpaste
**LEBON**

When it comes to essentials, toothpaste is definitely at the top of the list. And there’s nothing like Lebon’s flavours to make this step a pleasant one.

Nice Bergamote EDP Travel Size
**ESSENTIAL PARFUMS**

A radiant and elegant blend of sunlit bergamot, luminous florals, and warm woods.

PACKING TIPS: CARRY-ON ONLY

When travelling with a carry-on only:

Only liquids, gels and aerosols in containers of 100 ml or 100 g (3.4 oz) or less are permitted.

You may be tempted to bring a 50 or 100 ml cream, serum or cleanser when travelling, but keep in mind that a maximum total of 1000 ml is allowed per person when travelling with a carry-on only. All products must therefore fit into a plastic bag with a capacity of one liter. Only one bag per person is allowed.

Powdered products such as dry shampoos, foot powders and bath salts cannot be carried in your carry-on if the quantity is equal to or greater than 350 ml (12 oz.). However, these products may be carried in your checked baggage, regardless of quantity.

ALSO WORTH NOTING:

Toiletries (including aerosols) such as hairspray, perfume, cologne or any product containing alcohol may be carried in checked baggage provided the total capacity does not exceed two liters (2L) or two kilograms (2Kg) per passenger.

Skin Care

Mother’s Day: Staff Picks

May 21, 2025May 8, 2025 by Natalie

Our team shares what they’d love to give the incredible women who inspire them every day.

Mother’s Day is the perfect time to show the moms and mother figures in our lives how much they mean to us. The Etiket team has rounded up their top gift picks – what we’d love to give the incredible women who inspire us every day.

“My beautiful mother-in-law, Anne Clune, always had the most radiant skin. Her secret? A fierce dedication to sunscreen and a love for simple, natural beauty. The ILIA True Skin Serum Foundation gives that same dewy, luminous glow while protecting your skin with SPF 40. It’s a true multitasker, just like Anne, who raised seven amazing children with grace and strength.”
ANNE MARIE, Boutique & Spa Director – Etiket Toronto

“My grandmother Eurides loved her multiple neroli fragrances so much, it was her favourite note of all time. This year, I’m celebrating her memory with BDK’s Villa Neroli, a sweet, fresh and bright fragrance, just like her!”
LUIZA, Makeup Specialist – Etiket Toronto

“My mom absolutely loves French Farmacie’s Sérum Radiant because it makes her skin feel nourished, smooth, and glowing. She says it gives her that natural, healthy radiance she’s always looking for — plus, she loves how luxurious and clean the ingredients feel! She also colours her hair once a month and struggles with very dry ends. She absolutely loves the Mela & Kera Smooth Ends Balm—it’s one of her staples and she always keeps a bottle in her purse! She goes through one every month. This product hydrates, smooths, and never weighs down her hair. It’s been a game-changer for keeping her coloured hair looking healthy and soft.”
JENNY, Fragrance Specialist – Etiket Toronto

“Born and raised in the islands of the Philippines, my mother Lilibeth was always surrounded by fresh mangos. Not only is it her favourite fruit, she also embodies the taste and feel of this exotic fruit – soft and sweet, nurturing and full of life. Xerjoff’s Cruz Del Sur II is the perfect tropical scent that takes not only me but my mother back home.”
ALLAN, Fragrance Coordinator – Etiket Toronto

“For Mother’s Day, I’d gift my mom a Balance & Ground Facial from Tata Harper. She does so much for others, so I’d like to treat her to 90 minutes of pure relaxation, just for her. The calm-inducing breathing, singing bowl ritual and face massage are the perfect way to help her slow down, recharge and feel pampered.”
GENEVIÈVE, Customer Experience Coordinator – Etiket HQ, Montreal

“Typically, I prefer to offer experiences or memorable moments as gifts; however, this year I have chosen to present my mother with the Advanced Anti-Aging Program from Vivier. For me, it only makes sense to offer a gift that is both useful and from a local brand (Vivier is a Quebec-based company celebrating its 25th anniversary this year!). Vivier’s programs are made up of essentials that ensure a complete skincare routine based on a targeted concern: from cleanser to sun protection to serum, it’s all there. The products are formulated according to the strictest pharmaceutical standards, rivaling those of multinational brands. Additionally, the highly functional (and beautiful) kit in which the products are housed makes it an ideal gift, whether for others or for personal indulgence.”
KARINE, Marketing Director – Etiket HQ, Montreal

Shop these products online or stop by one of our boutiques.

Still unsure about what to get your mom for Mother’s Day? Discover our Mother’s Day Gift Guide!

Skin Care

Spring Break at Etiket

February 28, 2025February 27, 2025 by Natalie

Join us for a beauty experience like no other.

Are you heading to the city, or simply enjoying a staycation in Montreal or Toronto this spring break?

Join us for a beauty experience like no other.

Etiket is your one-stop spot to treat yourself to an invigorating facial or body treatment, find your signature fragrance with expert guidance, and enjoy a glam makeup session… because we all deserve a little luxury this season.

1. GET A FACIAL TREATMENT

Enjoy a luxurious facial or body treatment with an esthetician in one of our private spa rooms, designed with relaxation in mind. Whether you are looking for deep hydration, anti-aging benefits, a brightening boost, or a purifying detox, we offer expert facials tailored to your needs. Bring a friend or family member and indulge in self-care together – including our gentle, skin-balancing facials for teens.

For more information or to book an appointment, contact us by phone:

Montreal: 514.687.3886
Toronto: 416.257.2220

DISCOVER OUR SPA SERVICES

2. ENJOY A MAKEUP SESSION

Makeup at Etiket is more than just a touch-up – it’s an experience. Whether you are looking for a fresh everyday look, a bold new style, or expert tips from our professional makeup artists, we are here to help. Discover the latest trends, perfect your technique, and find the products that suit you best.

For more information or to book your one-on-one session, contact us by phone:
Montreal: 514.687.3886
Toronto: 416.257.2220

DISCOVER OUR MAKEUP SERVICES

3. EXPLORE NEW FRAGRANCES

At Etiket, we believe fragrance is personal and powerful. Our specialists are here to guide you through our curated collection of niche and luxury scents to help you find the perfect ones for your unique style. Do you prefer a fresh, floral, or woody scent, or something more unexpected? We’ll walk you through the world of fine fragrances and help you uncover hidden gems.

No appointment is needed – simply stop by during our opening hours.

DISCOVER OUR FRAGRANCES

Fragrance

The Canadian Brands and Products You’re Looking For!

August 14, 2025February 11, 2025 by Natalie

More popular than ever now!

It’s a better time than ever to shop Canadian. We have a slew of amazing homegrown brands making world-class skincare, makeup, perfumes, body products and much more.

To make it easy for you, we have a category just for Canadian Beauty. Some brands you will know, and some may be new to you – we love to help you discover new soon-to-be favourites!

DISCOVER OUR CANADIAN BEAUTY

BATH & BODY

At Etiket, we are proud to offer a selection of bath and body brands that elevate your self-care routine:

LoveFresh is a Toronto-based luxury line that offers all-natural, non-toxic and highly effective body care products that will leave you with beautiful, glowing skin.

Bathorium is a Canadian-made luxury bath products company. They produce hand-crafted bath bombs, soaks, elixirs, and body sponges designed for benefit-based bathing, aiming for everyone to bathe beautifully.

DEALBODIES focuses on waterless formulas with effective active concentrates designed to penetrate deeply, nourish, repair and enhance your complexion, and fortify your skin barrier.

Bite offers a natural, effective solution to keep pesky bugs at bay. Safe for the whole family and approved by Health Canada, their unique formula is guaranteed to repel mosquitoes and ticks.

SIDIA brings luxurious hand and body care with plant-powered nourishing creams and exfoliating treatments.

SHOP BATH & BO DY

FRAGRANCE

These brands highlight the creativity and craftsmanship of Canada’s growing niche perfume scene:

Libertine (now Paraphrase) is handcrafted in Alberta, using a mixture of essential oils and carefully chosen aroma molecules. The founder Joshua Smith’s vision marries the creativity of design, the beauty of nature and the pleasure of the senses into an experience of escapism in a bottle.

Monsillage Founded in Montreal by Isabelle Michaud, Monsillage draws inspiration from personal memories and global travels, crafting complex, evocative perfumes with a refined touch.

LoveFresh is known for its clean, uplifting scents, combining natural ingredients with luxurious simplicity in both their body care and perfume oils.

T. Lees is a small-batch fragrance and candle brand from Montreal that focuses on high-quality ingredients to create sophisticated, mood-enhancing aromas.

SIDIA also extends its scented body care offerings into fragrance with modern, comforting scented candles and a solid perfume designed to evoke relaxation, ritual, and self-care.

Zoologis t is a Toronto-based niche fragrance house that crafts artistic, nature-inspired scents that explore the essence of different animals in imaginative and unexpected ways.

Curves by Sean Brown blends nostalgia and modernity inspired by everyday objects and moments with scented candles, incense sticks and even a stone diffuser ideal for closets and small spaces that you can use with any essential or scented oil.

SHOP FRAGRANCE

HAIRCARE

Our curated selection of hair brands combines innovation, luxury and high-performance ingredients, from nourishing treatments to sensorial experiences:

Mela & Kera is a luxury haircare brand that blends sophistication with high-performance formulas designed to strengthen, nourish and protect hair while enhancing its natural beauty.

Plume Scienc e from Calgary specializes in science-backed hair and brow serums that promote fuller, healthier growth using natural, non-toxic ingredients.

Ruby Brow n is based in Montreal and offers sensorial hair products infused with refined fragrances, elevating daily routines with a touch of luxury and self-care.

SHOP HAIRCARE

SKINCARE

At Etiket, our skincare brands blend science, nature, and innovation to deliver results. From medical-grade formulas to natural skincare and ingestible beauty, our selection supports healthy, radiant skin at every level:

Ädes ē products are made in-house by hand in their Canadian lab, are formulated with premium cold-pressed organic ingredients, and are infused with the brand’s proprietary Walled Garden™ technology.

Bend Beaut y is a leader in ingestible skincare, offering innovative supplements designed to enhance skin health and radiance from within.

Glisodi n is known for its advanced nutricosmetics combining antioxidant-rich formulas with dermatological expertise to support skin vitality and overall wellness.

Hun a is a botanical skincare brand from Manitoba that harnesses the power of organic, farm-grown ingredients to deliver moisture-rich, vitamin-packed, and antioxidant-loaded advanced skincare to strengthen your skin’s natural barrier function.

Pro-Derm This Montreal-based skincare line combines innovative agents, natural botanical extracts and pure essential oils. It is designed to achieve and maintain beautiful skin and to optimize cosmetic procedures offered by physicians.

Rockwell Razors specializes in premium grooming and offers skincare and shaving essentials designed for a smooth, irritation-free experience.

Sahaja n is a natural skincare brand inspired by Ayurvedic wisdom. Based in Toronto, their offerings are made in Canada and combine ancient rituals with modern science. The result? Effective products your skin will love.

SKINBYVEE was founded by celebrity facialist Vee Mistry. You can enjoy a SKIN BYVEE treatment with our estheticians trained in the technique, exclusively at our Toronto Spa. Vee’s unique facial massage and personalized approach to the skin can also be replicated at home using her custom-designed gua sha cryo sticks to help drain lymph, sculpt, and lift the facial muscles.

Vivier is a pharmaceutical-grade skincare brand known for its powerful, medical-grade ingredients that target aging, pigmentation, and overall skin health.

SHOP SKINCARE

MAKEUP

From multi-use essentials to nourishing formulas that enhance natural beauty, our curated selection is designed for effortless, everyday wear.

19/9 9 is a minimalist, multi-use makeup brand from Toronto designed for all ages that empowers self-expression with versatile, high-performance products that enhance natural beauty.

Plume Science from Calgary offers brow and lash-enhancing formulas that nourish, strengthen, and define with natural ingredients.

Wonderblush is a Montreal-based beauty brand creating effortlessly blendable, skin-loving makeup that enhances radiance with a fresh, natural finish.

SHOP MAKEUP

ACCESSORIES

We are thrilled to host a pop-up with Toronto-born multidisciplinary artist Sean Brown and showcase his line of contemporary homeware and everyday objects, Curves by Sean Brown. Shop online or join us at Etiket at The Well until February 28th.

SHOP ACCESSORIE S

Makeup

Top 10 Beauty Best-Sellers of 2024

June 10, 2025December 19, 2024 by Natalie

Read on to discover the best in beauty of 2024.

At Etiket, we’ve always advocated natural beauty, whereby our skin is the main focus, and our assets are highlighted rather than concealed. Products that even the complexion from RMS Beauty and ILIA have been among your favourites, as well as multi-tasking, pigmented crayons and tinted lip products.

Lip Sketch Hydrating Crayon |
Colours: Pink Door, Banquette, Gala & Genre
**ILIA**

Lip Crème | Colour: Juicy
**TATA HARPER**

ILIA's Limitless Lash Mascara — Limitless Lash Mascara
**ILIA**

True Skin Serum Concealer | 20 Colours
**ILIA**

UnCoverup Concealer | 16 Colours
**RMS BEAUTY**

La Laque Tinted Lip Oil | Colour: Pulpe
**WONDERBLUSH**

ReDimension Hydra Powder Blush | Colours: Crystal Slipper & Maiden’s Blush
**RMS BEAUTY**

Balmy Tint Hydrating Lip Balm | Colour: Memoir
**ILIA**

Makeup

19/99: The Ones We’re Obsessed With

July 3, 2025December 13, 2024 by Natalie

Our team shares their must-haves from Canadian makeup brand 19/99.

We asked our Montreal and Toronto teams to share what they like about the newest beauty brand at Etiket, 19/99, and the products they’ve been enjoying most.

Here’s what some of them had to say:

The Etiket Team’s 19/99 Must-Haves

JULES, Makeup Coordinator / Etiket Toronto

**What do you love about 19/99?**
I don’t know when we all became imprisoned by beige, but I am so excited to have colour back in the spotlight. Not only did we find such vibrance in a Canadian brand, but with formulas that fit everybody from 19 to 99. I’ve been rooting for 19/99 for years and I’m so happy to give it a new home at Etiket!

**What are your favourite products?**
The Precision Colour Pencil in Zold, Cream Blush Stick in Tuti,
and Tinted Matte Balm in Terra. Dare you to wear them all together!

CIARAN, Assistant Store Director / Etiket Toronto

**What do you love about 19/99?**
I love that you can multi-task with mastery using 19/99’s versatile and dynamic collection. At the heart of their brand is a focus on reshaping how we use beauty products, specifically with a goal towards sustainability so that their products and your purchase remain purposeful.

**What are your favourite products?**
A defined brow and lifted lash can make for a powerful yet simple aesthetic and I cannot be without the Lash Tint Mascara which gives me both! The formula itself is smudge-proof with zero flaking and a medley of nourishing oils helps to condition your lashes & brows ensuring they remain healthy – It’s even great to fill in beard growth gaps!

LUIZA, Makeup Specialist / Etiket Toronto

**What do you love about 19/99?**
Seeing older women being portrayed as their muses makes me really want to be a part of this beauty revolution that 19/99 brings to the world! I love how the founders thought about mixing artistry, colour and versatility in a super creamy formula that can be used everywhere in the face. Empowering women to embrace their favourite colours no matter their age!

**What are your favourite products?**
The Tinted Matte Balm is my go-to lip and cheek colour for that perfect muted brown-red that looks like it’s just your natural flush. If you mix it with the Cream Highlight Stick, you’ll get an amazing natural gleam that looks like it’s coming from within!

ANNE MARIE, Boutique & Spa Director / Etiket Toronto

**What do you love about 19/99?**
I LOVE that this very modern makeup line speaks to all of us, whether you are 19 or 99! And multi-purpose products are always on my list.

**What are your favourite products?**
The Lip Ointment. It works! Simple and results oriented and slides beautifully. It has saved my very dry lips this season.

MARIANNE, Fragrance Coordinator / Etiket Montreal

**What do you love about 19/99?**
What a fun launch at Etiket—so colourful and versatile! I absolutely love how adaptable the products are, but it’s their take on the classics that really steals the show. This is definitely a brand for anyone looking to get creative and experiment with their makeup! While I tend to gravitate towards more natural looks, I’m thrilled we now have an option that’s bold, expressive, and perfect for making a statement!

**What are your favourite products?**
I adore the Graphite Brow Pencil in Light, as well as the Cream Highlight Stick. I love products that are easy to use and give a lot of structure to the frame of the face.

AMÉLIE, Skincare Coordinator / Etiket Montreal

**What do you love about 19/99?**
I love the spirit of renewal that 19/99 brings! Everything is multi-purpose, easy to use and the textures are creamy. There are original products like lip tints, stick bronzers, pencils in a range of colours and a matte lip balm. Whether you prefer neutral or more daring makeup, there’s something for everyone!

**What are your favourite products?**
The Cream Contour Stick in the shade Tea. It goes on perfectly by taking a little of the product directly with a brush, then tapping the excess onto the back of the hand to ensure a natural result.

LAURA, Esthetician / Etiket Montreal

**What do you love about 19/99?**
I love the brand and the variety of colours. Very exciting to have at the boutique.

**What are your favourite products?**
My favourite products are the Precision Colour Pencils. I was able to do a brown smokey eye in just 5 minutes. Very easy to blend and long-lasting.

ÉDOUARD, Makeup Artist & Skincare Specialist / Etiket Montreal

**What do you love about 19/99?**
Love the sleek black packaging and the easy-to-use formulas. Multi-tasking and effortless!

**What are your favourite products?**
The Precision Colour Pencils! Great colour range, great to use as accent colours or if you’re feeling creative as a base for gloss or lipstick for customized colours!

Shop 19/99 in stores or online at Etiket.ca.

Makeup

Say Hello to 19/99

July 3, 2025December 11, 2024 by Natalie

Makeup designed for everyone.

We’re excited to introduce you to the latest brand to join Etiket: 19/99, inclusive of all ideals of beauty, whether you’re 19 or 99.

Their mission? To tear down traditional definitions of beauty, of how we are supposed to look, how we should age and how we should use makeup, and to allow individuals to create their own.

The brand offers multi-functional, easy-to-use products that look like a little, but do a whole lot. These essentials are designed for building, blending, buffing, smudging, and doing what you want.

MEET THE FOUNDERS

19/99 is a Canadian brand founded in Toronto in 2020 by Stephanie Spence and Camille Katona. With over a decade of experience working in the beauty industry for start-up brands that grew in popularity around the globe, the duo decided to join forces and change the narrative around beauty and aging by launching 19/99.

They believe in doing what you want, defining your beauty, and having fun doing so no matter your age.

THE FORMULAS

19/99 products are for all skin types, skin tones, ages and ideas of beauty. All products are cruelty-free, vegan, and free of synthetic fragrance and designed with conscious consumption in mind. The brand stands behind its responsibility to make good choices, use recycled and recyclable materials wherever possible, and minimize its use of plastics.

THE TOOLKIT: 19/99 STANDOUTS

Precision Colour Pencil | 12 Colours

A cream pot formula in a multi-use pencil format. They glide on with a creamy-matte finish.

Colour Set Setting Powder

A no-fuss, pocket perfect setting powder for eliminating shine and prolonging the wear time of makeup.

Lash Tint Mascara | 3 Colours

A one-of-a kind tubing mascara for lashes and brows with a super fine wand providing a clean, smudge-free application and wear.

Graphite Brow Pencil | 2 Colours

This easy-to-use formula allows for drawing precise, hair-like strokes, while the powdery finish creates easy, smooth application and blendability.

Cream Blush Stick | 2 Colours

An ultra creamy, blendable, and buildable blush stick for bringing a flush of energetic colour to your face.

Cream Highlight Stick | 2 Colours

A creamy highlighting stick that creates a glowing, dewy radiance without heavy sparkle.

Soft-Focus Blending Brush

The perfect makeup brush for blending makeup seamlessly into skin.

High Shine Gloss

A clear, hydrating gloss made with ceramides and sodium hyaluronate for a moisturizing and plumping effect.

Water Colour Tint | 4 Colours

A weightless, blendable water-balm formula that creates a flush of colour on lips and cheeks, with a skin-like finish.

Tinted Matte Balm

A moisturizing, satin-matte balm that glides on for lightweight colour in a universal shade of plum.

Shop 19/99 in stores or online at Etiket.ca.

Makeup

Red (Wine) Pairing Edit

January 20, 2025October 17, 2024 by Natalie

Burgundy: the colour on everyone's lips

Nothing screams fall makeup like a beautiful, rich red wine shade. This bold, sophisticated hue is easy to incorporate into your beauty routine for an effortlessly chic style. Discover our Red (Wine) Pairing Guide and browse our top picks below to perfect this season’s must-have colour.

Burgundy: THE Trending Colour for Fall

ReDimension Hydra Powder Blush | Hanky Panky
**RMS BEAUTY**

This playfully iridescent magenta plum melts into the skin, creating a silky smooth, luminous finish.

Lip Crème | Risque
**TATA HARPER**

A deep berry red for when you feel bold and a little daring. Rejuvenates the lip contour and envelops lips in plumping moisture.

Color Block High Impact Lipstick | Rumba
**ILIA**

A classic oxblood that is long-wearing, truly hydrating and provide full coverage in just one swipe.

Legendary Serum Lipstick | Angela
**RMS BEAUTY**

This rose brown is super lightweight yet deeply pigmented, in a non-drying water-based formula.

Precision Lip Pencil | Vino
**Glo Skin Beauty**

A raisin wine that defines the lip line and enhances lip colour’s wearability.

Makeup

TIFF: Your Red Carpet Ready Guide

May 27, 2025September 10, 2024 by Natalie

It's Your Time to Shine!

The Toronto International Film Festival has arrived…

And with it, a parade of red carpet glam! Get ready for luminous skin, voluminous hair, and elegant, sophisticated makeup that steals the spotlight.

Whether you’re mingling with film festival VIPs or prepping for your own red-carpet moment, we’ve curated the ultimate beauty essentials to ensure you shine like a star.

Step into the spotlight with these must-haves:

• Flawless, glowing skin

• Red carpet-ready hair

• Camera-worthy makeup

Visit us in-store or online and discover your perfect red carpet look!

It’s Your Time To Shine: Bring On the Glam!

Revive and Repeat LED Facial Set
**THE LIGHT SALON**

An at-home LED facial that transforms the skin from the inside out, for a renewed and revitalised complexion. The set includes the Boost LED Mask, multi-action Enzymatic Cleanser and Hydrating Peptide Serum.

The Eye Patches
**AUGUSTINUS BADER**

Revitalizing hydrogel eye patches that instantly hydrate, brighten, and plump, while reducing the appearance of dark circles, fine lines, and hyperpigmentation.

Focus Care Youth+ Tri-BioBotanical Revival Masque
**ENVIRON**

Nicknamed the “Facelift in a Jar”, the potent formulation helps to address dry skin, uneven skin tone and the signs of ageing for a revitalized, radiant complexion.

StemYouth Mask
**PRO-DERM**

A sheet mask enriched with a highly concentrated anti-aging serum. The mask hugs facial contours perfectly for better interaction between the active ingredients and the skin.

Illuminating Moisturizer
**TATA HARPER**

A luxurious complexion-perfecting moisturizer with a soft-focus luminescence using real diamond dust for a highlighting effect.

Halo Nano + Electric Complex Gel
*Available exclusively in-store*
**ZIIP**
A nanocurrent and microcurrent facial toning device – for lifted, sculpted and glowing skin.

Lightshift Cream Highlighter | 3 Colours
**ILIA**
A luminous, ultra-blendable highlighter that shifts from silky cream to weightless powder, delivering natural radiance with up to 12 hours of wear.

Rest Stop Retinol ResurfacingBody Serum
**DEALBODIES**
The essential overnight skin-smoothing serum that exfoliates and visibly fine-tunes pores and textured skin—while improving the look of discoloured and uneven skin tone.

Park Ave Blow Out Balm
**R+CO**
For those who simply cannot bear to go out with anything less than perfectly blown-out hair. It coats the hair to protect it and contains light hold for a little bit of body.

Voluminous Spray
**RAHUA**

The first 100% natural, USDA organic, alcohol free hair spray. Serves as a versatile natural volumizer that revitalizes the scalp while keeping hair in place.

Gift Giving

What the Etiket Team is Gifting for Mother’s Day

July 28, 2025May 2, 2024 by Natalie

Some of our team members share their top Mother's Day picks!

As you probably know by now, Mother’s Day is just around the corner. Do you know what you’re getting your mom? To help conjure up some inspiration, we’ve asked our team to share what they’ll be gifting their mom this Mother’s Day. Here are a few of their suggestions.

“*No one lights up a room quite like Jill, so a pop of pink on the lip is the perfect gift. Tata Harper’s lip creme in Bubbly is chic, bright, and luxurious. Just like you Mum!*“
JULES, Makeup Coordinator, Etiket Toronto

*“Just like this fragrance, my mom has always been warm, inviting, sweet and bubbly. Not to mention, fragrance has been something special we’ve bonded over since I was a little girl!”*
KYLA, Makeup Specialist, Etiket Toronto

“I’ve decided to gift my mom this scent because it reminds me of her favourite lemon ginger tea. We’re going to Curaçao to celebrate Mother’s Day so a fresh tropical scent is perfect for the occasion.”
JESSE, Fragrance Specialist, Etiket Toronto

“My mom believed the first thing people noticed about you is your smile, and she loved to smile! She also loved a long-lasting lip gloss, just like Wonderblush’s lip oil in geranium (which is also her favourite flower).”
ANNE MARIE, Boutique & Spa Director, Etiket Toronto

“I’d say practicality is my mom’s last name! She loves small and easy-to-use products, so a little palette like the RMS Lip2Cheek has everything that she needs for a pop of colour in her makeup!”
LUIZA, Makeup Specialist, Etiket Toronto

*“My mom’s beauty routine isn’t complete without her lipstick! The ILIA Color Block Lipstick in Rosette is the perfect soft burgundy for her fair complexion, blue eyes and silver hair.”*
MEREDITH, Skincare Specialist, Etiket Toronto

“After smelling this alluring scent, it reminded me so much of my Mom and the aura she projects. It really feels like a big hug from her. Growing up a Mama’s boy, I would always witness her wanting to smell the most unique fragrances and she always wore scents that were fruity, bold and captivating. Opus Kore is a scent that I find embodies the core of who my Mom is.”
ALLAN, Fragrance Coordinator, Etiket Toronto

“For as long as I can remember, my mother has used a body moisturizer every day after showering, and almost every year on Mother’s Day, I gift her one. She likes the creamy versions, which moisturize deeply but are quickly absorbed. This year, I’ll be introducing her to Dr. Barbara Sturm’s Body Cream. I’m sure she’ll love it!”
KARINE, Marketing Director, Etiket HQ, Montreal

“When I think of my mother, I dream of her love of tea and floral, slightly powdery fragrances. Inlé is a cloud of osmanthus and mate, comforting and delicate like my mother. One of the first fragrances I recommended to her, and one of her favourites!”
MARIANNE, Fragrance Coordinator, Etiket Montreal

*“I love this body cream, it’s so moisturizing, comfortable on the body and 100% natural. Plus with the refreshing scent of grapefruit and cucumber, it’s perfect for spring and summer!”*
VERONICA, Head Makeup Artist, Etiket Montreal

“A perfect gift for moms who love skincare and that will complement their skincare routine, this red light therapy LED mask boosts collagen for smoother, plumper skin.”
MARION, Aesthetician, Etiket Montreal

Shop these products online or stop by one of our boutiques! Still unsure about what to get your mom for Mother’s Day? Discover our Mother’s Day Gift Guide!