Introducing Pai’s groundbreaking new Gentle Genius Barrier Care, a ceramide-powered body collection, clinically proven to hydrate for up to 24 hours for a healthy barrier and happier skin.
Redefining sensitive body care, the targeted range features four innovative products, including a unique in-shower duo, to strengthen and soothe, transforming skin from top to toe with high-performing actives.
THE COLLECTION: WHAT’S INSIDE?
Using pioneering green chemistry, every formula contains a biomimicking ceramide and botanical complex that is proven to support the skin barrier and lock in hydration for maximum comfort. Renowned for its soothing, anti-inflammatory and moisturizing properties, colloidal oat, a key ingredient, helps support the skin barrier and replenish lipids – reducing trans-epidermal water loss (TEWL) to keep skin hydrated, protected and calm.
Each product has been delicately fragranced with Pai’s proprietary 100% natural KindScent™. An uplifting, low-allergen and dermatologist-approved aroma that’s well tolerated by sensitive skin – as proven in 96-hour patch tests.
SOAK & SEAL SYSTEM: STEPS 1 & 2
The optimum time for skin to absorb moisture is when it’s wet. A revolutionary approach to in-shower hydration and barrier protection, Pai’s first-of-its-kind Soak & Seal System™ pairs two products which work in perfect sync to maximize moisturization and lock it in for longer-lasting comfort.
PAI SKINCARE
A non-drying, luxurious cream-to-foam body wash powered by ceramides and colloidal oats for all-over calm and conditioning. Clinically proven to instantly moisturize and support the skin barrier, and designed to be paired with the Wet Skin Moisturizer to seal hydration in for longer.
PAI SKINCARE
A fast-acting ceramide and 100% natural squalane moisturizer to apply immediately after the Replenishing Body Wash. This formula is designed to work on wet skin – for ultra-speedy, effortless application and to lock moisture in – and is clinically proven to keep skin hydrated for up to 12 hours.
THE BODY & HAND CREAMS: STEPS 3&4
PAI SKINCARE
Pai’s calming, comforting body cream, reformulated with ceramides and calendula for intensive nourishment and enhanced barrier repair. Clinically proven to keep skin moisturized for up to 24 hours and proven to be suitable for eczema-prone skin, it’s rich in omegas, prebiotic inulin and sea buckthorn to protect and soothe.
PAI SKINCARE
A fast-absorbing and non-greasy hand cream for the most hardworking hands. Fuelled by ceramides and meadowfoam to restore the skin’s protective barrier and revive dry, chapped skin, this nourishing formula is clinically proven to instantly hydrate, with an innovative NMF Sugar Complex to help keep hands soft and supple long-term.
PROVEN RESULTS: WHAT TO EXPECT?
Based on a one-week independent consumer trial of the Soothing Body Cream on 117 subjects with sensitive and eczema-prone skin:
– 92% said it soothed dry skin
– 90% said skin felt instantly soothed
– 88% said skin felt more comfortable
This collection is ideal for anyone who wants to bring instant comfort to sensitive, sensitized or reactive skin – including those prone to eczema and psoriasis.
The Pai Skincare Gentle Genius Barrier Care Body Collection is now available at Etiket.
