Discover the most popular fragrances and discovery sets at Etiket in 2022!
Curious about which fragrances our clients were loving most in 2022? Below, you’ll find a ranking of some client favourites by units sold. And while the most popular scents aren’t necessarily the perfect ones for everyone, we can certainly understand why these ten have captured the imagination of fragrance lovers across Canada.
Top 10 Fragrance Best-Sellers
1 – Molecule 01 EDT ESCENTRIC MOLECULES
The original skin-enhancing wonder scent.
2 – Ganymede EDP MARC-ANTOINE BARROIS
A fresh, futuristic and unforgettably luminous take on leather.
3 – No 02 L’Air du Désert Marocain EDT TAUER PERFUMES
The never-ending cult sensation submerges you in waves of intoxicating spice.
4 – Passage d’Enfer EDT L’ARTISAN PARFUMEUR
A whisper of mysterious incense, rendered with the delicacy of a haiku.
5 – Tihota EDP INDULT
Vanilla in its deepest, richest, most utterly delicious form.
6 – Luna EDT PENHALIGON’S
A fresh floral twinkle in a summer night sky.
7 – Love & Crime EDP EX IDOLO
A surprisingly complex elixir of cake-frosted intrigue.
8 – Hibiscus Mahajad Extrait de Parfum MAISON CRIVELLI
Tart, indulgent, and as dazzling as a priceless jewel.
9 – Sunset Hour EDP GOLDFIELD & BANKS AUSTRALIA
A peachy daydream of ambrosial summer love.
10 – Delina Exclusif Extrait de Parfum PARFUMS DE MARLY
Marie Antoinette’s charm at its most opulent and indulgent.
Top 5 Fragrance Discovery Sets Best-Sellers
1 – Portraits Scent Library PENHALIGON’S
This top-shelf collection from our bestselling brand has a deep and elegant signature for every taste.
2 – Journey Book Discovery Set MEMO
These whimsical, luxurious fragrances are inspired by the sights, sounds and smells of globe-trotting adventure.
3 – Fragrance Discovery Set ESCENTRIC MOLECULES
Explore all five original series of this revolutionary minimalist fragrance line and let the compliments start rolling in.
4 – Short Story Collection IMAGINARY AUTHORS
Portland’s iconically playful perfumery takes fragrance off its stuffy pedestal and into evocative new corners of the imagination.
5 – Discovery Set VILHELM PARFUMERIE
Hedonism was never so approachable, modern and fun as in the delicious daydreams of social-media sensations Vilhelm Parfumerie.
Here are the most popular treatments offered at our spa this past year.
Spa treatments are an integral part of Etiket. All of our treatments are designed to work in synergy with the products we offer. They are part of the equation to complement any at-home routine and maximize desired results and skin care goals. In fact, this year, to meet the ever-increasing demand of our clientele, we have expanded our spa by offering 4 treatment rooms.
Here are the most popular treatments offered at our spa in 2022.
This treatment combines the HydraFacial MD® with extraction as well as using Blue Light Therapy. Blue Light Therapy is used to help penetrate through the deepest layer of the skin and directly target acne-causing bacteria. This treatment can help rebalance, disinfect, and normalize the bacteria under your skin.
Intensify the results with a totally personalized facial that focuses on the concern of your choice, either: hydrating, clarifying or detoxifying. Treat your skin to a one of a kind experience using 100% natural, high-performance formulas with a customized mask and techniques that are tailored to your concerns. A nourishing and therapeutic face massage leaves you with a totally refreshed, healthy-looking complexion.
Awaken dull skin with the HydraFacial MD® Brightening Treatment featuring the Britenol® Vortex-Booster™. Specially formulated to target dark spots and sun damaged areas this treatment is clinically proven to leave skin glowing with a more even complexion. This treatment combines the HydraFacial with specific brightening serums as well as Red Light Therapy. Red Light Therapy helps enhance cellular metabolism, accelerate the repair and renewal of damaged skin cells, and stimulate the production of collagen. In combination, this treatment can lead to improved skin texture and firmness.
Designed for reactive, sensitive, damaged skin, this calming, restorative facial delivers a nutrient rich elixir which fortifies the skin’s barrier. This facial includes a Gua Sha Lymphatic Massage that has a soothing effect to stabilize particularly delicate and fragile skin.
Including a gel peel, this treatment is designed to minimize the appearance of surface lines, smooth out rough skin texture, clear acne and fade hyperpigmentation. For optimal results, we suggest a series of 4 – 6 sessions or in combination with other cosmetic procedures.
Developed to address the advanced signs of aging, this HydraFacial MD® treatment utilizes the REGEN-GF™ to deliver one of the highest levels of naturally occurring growth factors. Growth factors play a key role in maintaining healthy skin and in this formula they work hard to reduce the appearance for fine lines and wrinkles, improve skin tone and texture and help bring skin back to a more youthful state. Used in tandem with Red Light Therapy, the light therapy helps enhance cellular metabolism, accelerate the repair and renewal of damaged skin cells, and stimulate the production of collagen. In combination, this treatment can lead to improved skin texture and firmness.
This skin-quenching treatment provides the ultimate in intense hydration. Perfect for all skin types, the Rejuvenate Professional Serum contains vitamins and antioxidants that dramatically fit, tone and hydrate your skin.
Environ’s Vitamin Infusion Treatments combine the power of Environ scientifically advanced skin care products with the innovative technology of iontophoresis and sonophoresis through the use of the Environ Ionzyme® DF Machine. This technology, based on the use of sound waves and electrical currents, maximizes the efficacy of their vitamin therapies by increasing the penetration of the active molecules into the skin up to 40 X better than topical application alone. The result is smoother, healthier-looking skin.
The anti-gravity skin lift. Indulge your skin with the ultimate facial experience. This lavish treatment pairs the height of green biotechnology with a cupping facial massage technique to firm and lift the look of your skin, while a rejuvenating neck and décolleté treatment helps instantly revitalized the skin with the glow of youth.
A powerfully purifying treatment that thoroughly cleanses skin and refines pores. An invigorating blend of clarifying essential oils helps flush away impurities and balance oiliness to leave skin with a refreshed, deep-clean feel. This facial has a cooling effect on the skin and helps to leave skin looking clear and balanced. Please note, this treatment is for guests between the ages of 13 to 17 and they must be accompanied by an adult.
From high-performing base makeup to pops of colour and products that provide that extra glow, we are covering the best in beauty of 2022.
When it comes to beauty, trends come and go but some products will always remain classics – think clean and luminous skin, tidy eyebrows, well-moisturized lips…
Most-Loved Beauty Products this Past Year
True Skin Concealer ILIA
Limitless Lash Mascara ILIA
UnCoverup Concealer RMS BEAUTY
Multi-Stick in Whisper ILIA
ReDimension Hydra Powder Blush – French Rosé RMS BEAUTY
Discover the top 10 most-loved hair care products of 2022.
Over the years, the demand for hair care products has continued to grow. In fact, many skincare lines are expanding their offerings to include a selection of hair and scalp care products… it just goes to show that skin care doesn’t stop at the hairline. Here are our top 10 hair care products of 2022.
Most-Loved Hair Products this Past Year
holi (locks) – Strengthening Hair Growth Serum AGENT NATEUR
Keep reading for a recap of all the sunscreens that were favourites this past year!
Sun protection has always been of great importance to us. We incorporate it into our routines and everyone should have a formula that suits their lifestyle and skin type. Sunscreen helps protect the skin from various environmental factors while preventing future damage. We believe that it is always easier to prevent future damage than to try to correct it.
Find out about all the best launches at Etiket in 2022!
The past year has been packed with new launches, with both new additions to some of our long-time favourite brands and new brands that were highly requested to be added to our roster by our clientele.
We're breaking down the top skincare products you could not get enough of this year!
Over the last few years, we’ve enjoyed doing a year in review, sharing the most-loved products that you have purchased, repurchased and that are simply a part of your daily routine. In this round-up, you will find tried and trusted products, most of which have been available on our shelves for many years.
Most-Loved Skincare Products this Past Year
Regenerating Cream PRO-DERM
UV Clear SPF 46 ELTA MD
C E FERULIC SKINCEUTICALS
Lytera 2.0 SKINMEDICA
Skin EssentiA Vita-Antioxidant AVST Moisturizer 5 ENVIRON
Revitalize, refresh and condition your skin with these winter skincare saviours.
Proper skincare is a year-round commitment, and with Canadian winters being quite rough on our skin, finding the right products to prevent and combat issues such as dryness, itchiness, flakiness, dehydration and chapped lips can make all the difference. Here are our tips and recommendations to enjoy healthy skin throughout the colder months.
Opt for a Creamy Cleanser
Switching to a richer, more skin-protecting cleanser in the winter will make your skin feel deeply cleansed, comforted, and elastic.
Middlemist Seven Gentle Cream Cleanser PAI SKINCARE
Protect+ Cleansing Milk NUORI
The Cleansing Balm AUGUSTINUS BADER
Youth EssentiA Hydra-Intense Cleansing Lotion ENVIRON
Use a Gentle Scrub
Remove dead skin & promote hydration by reaching for a scrub that will calm instead of further irritate.
Virtuous Circle Eco-Bead Exfoliator PAI SKINCARE
Superkind Refining Cleanser TATA HARPER
Restorative Dual Acid Peel KAT BURKI
Facial Scrub
DR. BARBARA STURM
Boost Hydration with a Facial Mask
Hydration is key to soft, soothed and smooth skin. Products that penetrate through your skin and deliver water are vital if you have dehydrated skin.
Resurrection Girl Hydrating Mask PAI SKINCARE
Supreme Moisture Mask NUORI
Ultra Hydrating Mask VIVIER
Vital Hydration Blast KAT BURKI
Incorporate a Face Oil to Lock Moisture
Adding oil to your skincare routine is a simple way to repair your skin from the winter stresses while allowing it to retain moisture.
Active Botanical Serum VINTNER’S DAUGHTER
The Face Oil AUGUSTINUS BADER
Perfecting Facial Oil NUORI
Rosehip BioRegenerate Oil PAI SKINCARE
Exfoliate & Nourish Your Lips
Lip exfoliation is necessary for their long-term nourishment. Following up with a balm will ensure deep hydration.
Lemonade Lip Scrub Tube SARA HAPP
HydrExtreme Advanced Lip Serum CONSONANT
Lip Wrap Reviving Balm – Lucid ILIA
The Lip Balm AUGUSTINUS BADER
Use a Cream Specifically Designed for Hands
Hand creams are usually thicker than regular body lotions or creams and are slightly more resilient to repeated hand washings.
Hand Therapy KAT BURKI
Heavy Mettle Rescue Hand Cream PAI SKINCARE
Eucalyptus Mint Hand Cream LOVEFRESH
The Hand Treatment AUGUSTINUS BADER
Achieve Soft Skin, All Over
Help stimulate collagen production and circulation and allow your body lotions to penetrate more efficiently so that you’re not as itchy and flaky.
Smoothing Body Brush NUORI
Vanilla Bean Coffee Sugar Scrub LOVEFRESH
Smoothing Body Scrub TATA HARPER
Peppermint Body Scrub MALIN+GOETZ
The Thicker, the Better
Switch to a thicker moisturizer, such as a body butter or body crème for your skin to remain nice and soft over a longer period of time.
Polly Plum Comforting Body Cream PAI SKINCARE
Pear Body Butter LOVEFRESH
The Body Cream AUGUSTINUS BADER
Redefining Body Balm TATA HARPER
Gleaming Skin from Head to Toe
Make your winter skin glow with the addition of a body oil to simultaneously moisturize and strengthen your skin barrier.
The Body Oil AUGUSTINUS BADER
Body EssentiA Vitamin A, C & E Body Oil Forte ENVIRON
Join us Friday, Dec. 2nd for an upbeat meet-and-greet with Imaginary Authors founder & perfumer Josh Meyer!
Chat with the perfumer, enjoy exclusive gifts with any Imaginary Authors purchase, and sip a signature cocktail inspired by “In Love With Everything.”
1826 Sherbrooke St. W, Montréal, QC December 2nd, 5:00pm – 7:00pm
As you might know, each Imaginary Authors fragrance is framed as the scent of an imaginary novel. And to understand the pleasures of their newest fragrance “In Love With Everything“, it helps to look at a real-life work of art: the musical “Xanadu”. I’m not talking about the famously-failed movie musical starring the late, great Olivia Newton-John. Instead, this fragrance reminds me of the film’s surprise-hit Broadway musical adaptation.
You’ll be forgiven if you haven’t heard of either; the original “Xanadu” movie was famously bad. While the soundtrack by E.L.O. became a hit, its perception as a campy failure was so universal it heralded the end of glossy musical film productions for decades. On the other hand, “Xanadu: The Musical” was a 2007 Broadway adaptation which tried to capitalize on the delightful excess of its source material. It was a parade of deliberately over-the-top scenes and cheesy musical numbers, mostly performed on roller skates. The plot of the musical parodied the film’s preposterous storyline: a Greek muse helping a hunky artist to open an L.A. nightclub. It worked: the production was so committed to the joys of a guilty pleasure that it flew past irony and looped back around to life-affirming. While the original film inspired the Golden Raspberry Awards (which honour the “worst” of that year’s cinema), “Xanadu: The Musical” was nominated for a Tony for Best New Musical.
To us, this is what’s going on in “In Love With Everything”. The fragrance is an electrifying shot of eighties breakfast orange juice, raspberry jam, and intergalactic roses. Instead of elevating its ingredients, it exaggerates them for maximum pleasure. The result: a fragrance which flies past guilty pleasure and into something even more joyful. Once the tart, pulpy opening eventually dissipates like so much roller-disco fog, it reveals a glow-in-the-dark, arcade-birthday-party warmth. That warmth feels naggingly familiar, evoking the nostalgia of unnamed childhood sense memories. Is it the “stardust” note? Or perhaps the “tropical punch” accord? Impossible to say.
Aspects like these are called “fantasy accords” in the fragrance world, and are one of the trademarks of the work of Josh Meyer, the Portland-based perfumer who founded Imaginary Authors. They usually consist of a cocktail of synthetic molecules meant to evoke a place, texture, or even an emotion. Classic examples of this include “amber” (a fantasy accord imagining the scent of the fossilized resin, not to be confused with ambergris) and home scents which describe their scent as “clean linen” (an object which likely smells mainly like the laundry detergent it’s washed with, or even like nothing at all).
Including these accords in a list of notes doesn’t describe a fragrance’s actual ingredients so much as it offers another dimension of storytelling. Meyer often challenges you to imagine aromas that are tactile and conceptual: Fresh Tennis Balls (“The Soft Lawn”), Warm Sand (“Falling into the Sea”), Arpora Night Market (“Slow Explosions”), Baltic Sea Mist (“Every Sea a Serenade”), Orchard Dust (“Yesterday Haze”), Salvaged Shipwreck (“Whispered Myths”), First Kiss (“Sundrunk”), and even simply “???” (“O Unknown”). If a list of notes is like a Table of Contents for the fragrance, why not make the chapter titles as evocative as possible?
Like Meyer’s other scents, “In Love With Everything” achieves the sensation of entering a vivid imaginary world. The fragrance embodies the gleeful, spandex-futuristic visions of the early 80’s (or 90’s, for that matter – or any stretch of time when the sensory world could feel genuinely new). Maybe it even smells a bit like the feeling of surging adolescence. Either way, with its refreshing, mind-bending wearability, it shows “bad taste” doesn’t really exist and that a “guilty pleasure” is only a state of mind. After all, who can resist the pure, ecstatic, dopey joy of musical lyrics like these:
“I’m alive / and the dawn breaks across the sky / I’m alive / and the sun rises up so high / Lost in another world / Never another word / But what can I say? / I’m alive! / I’m alive! / I’m alive!”
Fall is here! We asked our staff to pick their favourite product for the season and to explain why it's their go-to. Let's discover them together!
The crisp and cozy fall weather has arrived, and the team at Etiket is, of course, full of product recommendations for the seasonal change. Find out what staples make up some of our staff’s beauty, skincare and fragrance daily rituals.
“For me, the Superkind Radiance Mask from Tata Harper is a must. Twice a week, I exfoliate with the Regenerating Cleanser and then follow up with this famous mask that is oh-so-soothing. Then a 20-minute break of happiness… and an instant “wow” rejuvenating effect! The chamomile and lavender help calm my skin and the lactic acid helps improve the texture of my skin, providing a light exfoliation and glow. I love it!” – MARIE-FRANCE, Boutique & Spa Director
”Imagine 5,000 years of ritual in a bottle? Natural and without artificial fragrance, a few drops of this oil blend that includes coconut, almond, sesame and avocado allow me to eliminate any trace of dry skin from first use. Nourishing but not greasy, it’s not sticky and the quick absorption is amazing. I love it so much that if I could bathe in it, I would. IMPOSSIBLE so I console myself with the Ayurvedic bath blend and enjoy the benefits of ancestral rituals to travel the world, all in my bathtub.” – THOMAS, Boutique & Spa Assistant Manager
“This fall my new obsession is Agent Nateur’s holi (bright) Mask. The texture is so easy to apply and remove, a small amount goes a long way. I fit it into my nighttime routine a couple of times a week and wake up in the morning looking smooth, bright and refreshed!” – JORDANNA, Holistic Aesthetician
“I really like berry, cranberry, and old rose shades for this fall. Twilight Lane by RMS Beauty is really comfortable and provides good hydration with its lip balm texture. Ilia Beauty’s Balmy Tint in the colour Memoir is also a really beautiful shade for fall.“ – VERONICA, Makeup Artist & Beauty Specialist
“Fall is a time of extra layers, but since I still want something clean and versatile, I’ve been really enjoying Etat Libre’s newest, The Ghost in the Shell. It’s like a fresh-out-of-the-shower fragrance with a little extra coziness and warmth. It’s comforting but not too heavy, original but effortless.” – DAVID, Director of Fragrance
“SkinCeuticals’ Epidermal Repair is my go-to to use alongside retinol treatments as it really helps restore compromised skin from treatments or even aggressive winter weather. My skin feels soothed and looks radiant.” – MICHELLE, E-Commerce Manager
“I started incorporating SkinMedica’s Lytera 2.0 into my routine because as the summer progressed, I recently noticed that hyperpigmentation spots had started to appear on my cheeks. I will be combining this brightening and pigmentation correcting product with BBL treatments for optimal results.” – KARINE, Marketing Director
“Tata Harper’s Resurfacing Body Serum is an aromatherapeutic experience with every application. Not only does it smell wonderful, but it leaves my skin feeling incredibly soft thanks to smoothing and exfoliating ingredients. Best part? It does not leave a sticky or greasy feeling and literally absorbs in seconds so I can go about my day without worry.” – NATALIE, Marketing Assistant
“I love the hydration that this creamy mask provides. It is formulated for dry, dehydrated and sensitive skin and helps combat dull, dehydrated skin. It can be used both day and night to soothe and revitalize the skin.“ – STEVE, VP Operations
“I love to do the Supreme-C Treatment from Nuori for the change of seasons to give my skin a boost. It helps with my hyperpigmentation and sun damage that I may have had even when wearing a sunscreen this summer. It also helps to bring my skin back to life and gets my glow on! I like the addition of Hyaluronic Acid and Ferulic Acid which helps to complete the treatment.” – SIMON, Founder
We wanted to learn all about how Viola brought her vision of Mahoni to life. Keep reading to learn more about the founder and Mahoni's product selection!
Viola Bloch founded Mahoniin 2019 with a line of manuka honey products to help others reap its health benefits and create the perfect manuka products with features that other brands were always missing: easy application, precise concentrations, certified sourcing, and backed by scientific research.
Having suffered from cold sores for many years, Viola was on the hunt for an effective solution and tried many products but nothing worked as well as manuka honey. This led her to do a deeper dive into the virtues of this powerful ingredient. Wanting to share her passion for manuka honey with the world, she decided to create her own line and showcase it as the perfect remedy for daily health emergencies in the form of three products: Skin Remedy, Daily Boost and Inner Remedy.
Q&A WITH FOUNDER VIOLA
When we discover a new product line, we are as interested (if not more) in the products as the person behind them. We are always curious to know how a brand came to be, to know the founder’s background, etc. – that is, we have this crazy desire to know everything about the brand in order to really understand it. Our team conversed with Viola and asked her all the questions that were on our minds. Learn with us about Mahoni and the woman behind the brand.
Can you tell us a little about your personal/professional background?
Viola: “I started off my career working in media, being passionate about news and the evolving landscape of digital media. At the same time I have always loved entrepreneurship, coming from a very entrepreneurial family. But I became an entrepreneur by chance – not for sake of being my own boss – when there were products I needed that I simply couldn’t find.”
When and how did you come up with the idea to create Mahoni?
Viola: “I first discovered manuka honey years ago as an effective way to soothe my cold sores. Previously having tried many remedies for cold sores, for me personally, nothing seemed to work. Everything changed when my mother read that manuka honey from New Zealand would help. I was very skeptical at first, but it worked! From that point on, whenever I felt the tingle coming in the early stage of a cold sore, I immediately put manuka on. I also started applying it to soothe sore throats. Research on manuka honey shows its science-backed benefits and unique potency. It quickly became my go-to for various common ailments, but I was quite unhappy with the products on the market. I wanted manuka honey to be portable, applicable, practical and have the right concentrations. After being a manuka honey pro for so many years, I had a pretty good idea of what the products should be able to do, and was confident that others would find them helpful too. So I decided to go for it! I was excited at the prospect of more people knowing about manuka honey, and reaping its amazing benefits through great products.”
What makes Mahoni unique? In other words, why would someone pay $69 for Mahoni’s honey as opposed to the $12 product available at their local health/grocery store?
Viola: “Manuka honey is unlike any other honey. It is the only honey that has intensely high levels of methylglyoxal (MGO). This is the natural compound that is responsible for the strong antibacterial, anti-inflammatory and wound-healing properties. Its natural benefits are truly unique to this type of honey. Furthermore, manuka honey potently grows almost exclusively in New Zealand, and the manuka flower only blossoms 2-6 weeks per year. It’s truly a rare and precious natural resource. What makes Mahoni unique is that we independently lab test every batch of honey, not once, but twice! First in New Zealand and again in Germany. 90% of manuka honey sold worldwide is not real. So it’s important for us to take the extra steps to deliver the highest quality, authentic manuka to our customers. In addition, our line is developed around specific use cases. Meaning: We make sure that each product has a dedicated purpose, a benefit and the right level of MGO.”
Any tips or tricks that you can share with us on how we can use your products? Is there an unconventional way to use any of your products?
Viola:“Our products are a little unconventional because you can use them inside and outside. They are made for topical use (on skin and lips) and for oral use (e.g. for the throat). It’s amazing because there are few ingredients like this that are 100% natural, toxin-free, but also highly effective and science-backed.”
What makes you proud of Mahoni?
Viola:“That it’s loved by so many around the world! The emails I receive from customers writing me “my eczema has never healed faster” or “the sachets have such a soothing effect for my throat”. Those are really proud moments. For every product sold, I know that it’s authentic manuka honey in quality packaging with effective application. We go out of our way to supply amazing natural remedies and it’s fun to see people discovering manuka honey through Mahoni. Fills me with so much pride and joy!”
What are the main benefits that someone can see or experience using your products?
Viola:“They are very versatile natural remedies that can be used in day-to-day life. The Skin Remedy helps with skin outbreaks, acne, soothes symptoms of cold sores and eczema. The Inner Remedy helps soothe symptoms of sore throats, and the Daily Boost provides a daily immunity boost rich in antioxidants.”
Can you explain the strength levels? What do they mean?
Viola: “This can be a bit tricky at first, as manuka honey is the only honey that has different potency levels. What we mean by that is the level of methylglyoxal (MGO) found in the batch of manuka honey. Manuka honey can range from 100 MGO to 1000 MGO. The higher the number, the stronger the potency of the honey. We offer two strengths: 100 MGO, which is good for moderate daily use. 600 MGO is ideal for more acute purposes, on days when you are looking for a stronger effect. For levels higher than 600 MGO there has not been any conclusive research showing significantly higher efficacy.”
What is Mahoni’s best-selling product?
Viola: “The best-selling product is seasonally dependent. Right now, as we are approaching fall and colder months, Inner Remedy is the most popular. Our customers love to have these on hand, in their bag or pocket, for their throat. They’re also a delightful afternoon pick-me-up.”
Which product is a must-have? A product everyone needs in their cabinet?
Viola:“Ooh tough one! All of them. They’re complementary and not mutually exclusive, as they are made for different use cases. The great thing is that they’re quite shelf stable, 100% natural and healthy. No additives, no toxins, no bad conscience. If you have skin that is sensitive to cold weather, stock up on the Skin Remedy: cracked lips, dry patches, weather-induced eczema… If you want to do something for your health on a daily basis, the Daily Boost is for you: full of antioxidants, which help reduce free radicals. You can add a spoonful to your smoothie every day or put it in your breakfast in the morning. There are so many ways to incorporate it!”
What is your desert island product? Which product do you carry everywhere with you?
Viola: “I always have the Skin Remedy with me. It’s small and fits into every handbag or pocket. I have this in case of a skin outbreak or sudden tingle on the lips. The antibacterial, anti-inflammatory, and wound-healing properties are amazing. Also, I always have one Inner Remedy sachet in my pocket. Little helper in need that never fails me.”
How has the brand evolved since its creation?
Viola:“We are learning about our customers all the time. How they use the product, what information they seek, and what they want to know more about. Since the launch we have worked on our messaging, making the purpose of the products clearer. After all, it is a new category merging beauty, health and wellness.”
How can we integrate your product into our skincare routine?
Viola:“The Skin Remedy can be used along with your current regimen. It’s a spot treatment that you apply punctually (e.g. on a pimple, dry patch, …).Think of it as an SOS remedy that helps heal your skin in a non-aggressive effective way, through the antibacterial anti-inflammatory properties. The most common reason for pimples and outbreaks is excessive bacteria growth on the skin which inflames the pores, causing a blemish on our skin. The honey helps reduce bacteria growth, making the skin heal faster. It’s best to leave it on as long as possible, but it is of course honey (yes, it’s sticky!) and therefore best used punctually. My tip: You can use the Daily Boost as a face mask. The natural crystals in the honey provide a nice exfoliation, leaving you with glowy smooth skin as a result.”
Do you plan to launch any other products to extend the line?
Viola: “Yes! So many product ideas! But I’ll keep them secret for now…”
Is there a particular kind of product that you would really like to create/make, but haven’t been able to yet?
Viola:“There are so many ideas I have for future products because it’s such a versatile ingredient. Something for brides is on my mental roadmap for sure. Every one of my friends got a huge pimple or cold sore or flu or skin breakout in the days leading up to her big day, because of the stress. Having gotten married myself not long ago, I can attest to that! But for now, everything revolves around educating our community on the benefits of manuka, our core mission, and increasing the awareness of its amazing benefits.”
How did you come up with the name of the brand, Mahoni?
Viola: “Mahoni is a fictional word that plays on the words “manuka” and “honey”.”
What are some of the things that you take into consideration when creating new products?
Viola: “What we love about manuka honey is the unique intersection of it being natural AND highly effective. The benefits of manuka honey are rooted in science. Any future product must be effective, it must work, and be easy to use.”
What can you advise consumers who want to make the most of their Mahoni products?
Viola: “You can use the Daily Boost every day, do something good for yourself, your health and wellbeing. It’s full of antioxidants and natural. It’s also an amazing ingredient for your beauty rituals. Very versatile and a true allrounder!”