Just in time for Official Romance Season, we’ve assembled two new fragrance sample packs filled with enduring favourites and delightful new discoveries. Each pack has its own way of defining what makes a fragrance “sexy”.
SEDUCTIVE VICES: A WALK ON THE WILD SIDE
SEDUCTIVE VICES SAMPLE PACK Etiket
These five sexy fragrances seduce by indulging in the wildest of pleasures. Bold, daring and original, they’ll leave carnage and swooning in their wake.
This pack features five fragrance “vices”, including unapologetic gourmands, avant-garde visions of spices, and a devilish signature with a dashing asphalt accord. Are you ready to get what you really crave?
IRRESISTIBLE VIRTUES: EFFORTLESSLY UNFORGETTABLE
IRRESISTIBLE VIRTUES SAMPLE PACK Etiket
These five sexy fragrances are easily alluring. Whether coyly cozy or vibrantly colourful, each can add a soupçon of sex appeal to any day (or night).
This pack features five fragrance “virtues”, including opulent florals, glamourous woods, and a subliminal amber aura that can boost any other fragrance into the charismatic stratosphere. Anyone can give it all away – why not leave them desperate for just a little more?
Amplify and boost facial volume with this new and improved formula from SkinCeuticals.
The reformulated HA Intensifier Multi-Glycan, a next-generation hyaluronic acid serum from SkinCeuticals, is here! This multi-dimensional serum instantly plumps, amplifies volume and defines facial contours while providing 24-hour hydration. With a lightweight, serum-gel texture, it is suitable for all skin types and to use following dermal filler treatments.
NEW VS OLD FORMULA: KEY INGREDIENTS & BENEFITS
HA Intensifier Multi-Glycan SKINCEUTICALS
For Surface Volume & Hydration
• Hyaluronic Acid (1.3%)
A powerful, natural humectant in various molecular weights to provide long-lasting hydration to improve the look of skin texture.
For Multi-Glycan Stimulation
• Proxylane® (20% more than previous formula)
Designed to help support skin’s firmness and density while restoring fullness to skin.
• Lactobacillus/Soybean Ferment Extract (NEW – 2%)
Supports the increase of glycosaminoglycans levels and the improvement of skin’s structural integrity.
To Prevent Hyaluronic Acid Decline
• Licorice Root Extract (2%)
AKA Dipotassium Glycyrrhizate
Offers strong antioxidant and skin soothing properties
• Purple Rice Extract (0.2%)
A synergistic combination that prevents the degradation of HA. These extracts are also responsible for the characteristic purple colour.
HYALURONIC ACID DEPLETION + VOLUME LOSS
Glycosaminoglycans play an important role in the skin’s structural support and hydration.
Hyaluronic acid, the most well-known glycan, represents 50% of the skin’s glycans and is responsible for hydration, while the remaining 50% are sulfated glycans which are critical for the skin’s structure and strength.
HA Intensifier Multi-Glycan, a volumizing hyaluronic acid serum with new ingredients, not only enhances hydration but also improves structural facial volume.
WHAT TO EXPECT
ROUTINE BUILDING: FOR PM
STEP 1: PREVENT Resveratrol B E
A concentrated night treatment with pure antioxidant-rich resveratrol to reveal visible radiance and firmness.
STEP 2: CORRECT HA Intensifier Multi-Glycan
A hyaluronic acid serum to hydrate, plump and contour.
STEP 3: CORRECT A.G.E. Advanced Eye
An anti-aging eye cream that reduces the appearance of crow’s feet, puffiness, and dark circles.
STEP 4: CORRECT Triple Lipid Restore 2:4:2
An anti-aging moisturizer cream to replenish cellular lipids and nourish dry skin.
After a day on the slopes, skin can certainly be put to the test by various environmental factors: cold, wind, altitude and sun exposure. Here are some suggestions for après-ski products, routines and rituals to soothe and repair the skin.
1. Gentle Cleansing
After a day outdoors, it’s important to gently cleanse the skin to remove residues of sweat, sunscreen, pollution and dirt. Use a gentle, moisturizing cleanser, such as an oil-based makeup remover or soap-free gel cleanser. This will avoid irritating skin that is already weakened by the elements.
Middlemist Seven Camellia & Rose Gentle Cream Cleanser PAI SKINCARE
HEXAM Gentle Cleanser VIVIER
2. Intensive Moisturizing
Cold, dry mountain air can dehydrate the skin, so moisturizing is essential after a day of skiing.
– Rich moisturizing cream: Choose a moisturizing cream or balm that contains nourishing ingredients such as hyaluronic acid, ceramides and essential fatty acids.
– Moisturizing mask: If your skin is particularly dry or tight, a moisturizing mask or sheet mask can provide immediate relief.
The Rich Cream | 3 Sizes AUGUSTINUS BADER
Superkind Radiance Mask TATA HARPER
3. Anti-Redness & Soothing Care
The combination of cold, wind and sun can cause redness and tightness. To soothe the skin:
Use skincare products with soothing active ingredients specially formulated to soothe and calm redness. Several ingredients are recognized and proven for their soothing and healing properties while minimizing redness.
Anti-Redness Serum PCA SKIN
Phyto Corrective Masque SKINCEUTICALS
4. Protect Your Lips
Lips are particularly vulnerable to the cold. Apply a moisturizing and repairing lip balm, preferably with sun protection, as the sun can also cause damage in the mountains.
Lip Treat NUORI
Lip Wrap Reviving Balm – Lucid ILIA
5. Eye Contour Repair Cream
The eye contour is a delicate area that can suffer from the wind, dehydration and lack of sleep often associated with ski days.
Use a cream rich in antioxidants, vitamin C or ceramides to nourish and protect this fine, fragile area.
Eye Cream DR. BARBARA STURM
Superkind Bio-Barrier Eye Crème TATA HARPER
6. Post-Ski Sun Protecti0n
Even after a day on the slopes, it’s important to reapply sunscreen to exposed areas (face, décolleté, hands), as snow can reflect UV rays, increasing exposure. Use a broad-spectrum sunscreen with an SPF of at least 30.
UV Clear SPF 46 ELTA MD
Sunforgettable Total Protection Face Shield SPF 50 COLORESCIENCE
7. Steam Bath or Sauna
If you have access to a spa or sauna after skiing, take the opportunity to treat your skin to a moment of relaxation. The steam opens the pores and cleanses the skin thoroughly while moisturizing it at the same time.
8. Gentle Exfoliation (optional)
At the end of the day, if the cold damages your skin, a gentle exfoliation using fruit acids (AHAs) or a fine-grain scrub can be beneficial to remove dead skin cells and stimulate cell regeneration. However, don’t do this daily, as external conditions may already have weakened the skin.
Exfoliate Fruit Extract Toner (AHA) HUNA
Brightening Enzyme Mask MALIN+GOETZ
9. Internal Hydratation
Don’t forget to drink plenty of water throughout the day. Dehydration can worsen skin dryness and cause tightness.
10. Face Mists
If you feel tightness or irritation in the middle of the day, a mist with hyaluronic acid, glycerin, or soothing ingredients (such as those from Dr. Barbara Sturm, SkinCeuticals, Tata Harper, or Pai Skincare) can provide a burst of freshness and hydration.
Century Flower Lotus & Hyaluronic Acid Barrier Support Mist PAI SKINCARE
Phyto-Calm Flower Mist GLO SKIN BEAUTY
By combining these practices, rituals or treatments, you’ll help your skin recover from the rigours of skiing and retain its radiance and softness, even after several hours in wintry conditions.
Your guide for your skin to thrive in the New Year.
Start 2025 by prioritizing what truly matters – your well-being. From mindful skincare routines to conscious practices, discover simple ways to put yourself first this year.
WHAT’S IN?
Sunscreen application (& reapplication)!
Protect your skin year-round by applying sunscreen generously. Don’t forget often-missed areas like ears, neck and hands in the warmer months (or whenever skin is exposed). Reapply every two hours, especially after sweating or long exposures to maintain effective coverage and keep your skin healthy.
Physical Matte UV Defense SPF 50 SKINCEUTICALS
Formulated with 100% physical filters and oil absorbing powders, this high broad spectrum sunscreen is proven to maintain a matte finish even in hot, humid conditions.
Sheer Broad Spectrum SPF 45 VIVIER
It contains a unique combination of UV filters that provide a broad spectrum UVA and UVB protection, powerful antioxidants and silica which gives it a sheer, soft-touch texture.
Look for skincare products with clinically proven ingredients like retinol, ascorbic acid (vitamin C), and hyaluronic acid. These powerhouses are backed by science to deliver real results, from reducing fine lines to boosting hydration.
Streamline your routine with skincare products that double as makeup! Tinted moisturizers, SPF foundations, and hydrating tinted lip balms offer coverage, protection, and nourishment in one step – perfect for a fresh, natural look.
Keep your body and skin healthy by drinking fluids! Aim for at least 8 glasses of water daily, and add a splash of flavour with fresh fruit or herbs for a refreshing twist.
WHAT’S OUT?
In 2025, we’re leaving behind trends that no longer serve us, focusing on quality, effective ingredients and practices that prioritize our skin health.
Sun damage
It’s time to leave sun damage and intentional tanning behind. Embrace glowing, healthy skin year-round with self tanners for that vacation glow – without the harmful UV exposure.
Sunless Tan Express Sculpting Mousse COOLA
The fast track to a healthy, natural glow. Sculpt away lazy days and reveal your inner goddess with this easy-to-apply tanning mousse!
Sunless Tan 2-in-1 Applicator/Exfoliator Mitt COOLA
A double-sided washable mitt for exfoliating and then applying your favourite COOLA sunless tanner.
Regularly wash or switch your pillowcases out to prevent oil, dirt, and bacteria buildup that can lead to breakouts and irritated skin.
Over-exfoliating & irritating ingredients
Over-exfoliating can harm sensitive skin, leading to redness and irritation. Stick to gentle exfoliation 1-2 times a week and opt for non-irritating, soothing ingredients like oatmeal or lactic acid to maintain a healthy, balanced complexion.
Hydrogel PRO-DERM
A soothing gel for use after skin irritations and for daily use after bathing, showering or shaving to replenish the skin’s protective film.
Pep Up™ Collagen Boost, Face & Neck Treatment COLORESCIENCE
Combines a powerful blend of ingredients to help support your skin’s healthy collagen production, so it can repair and defend against signs of aging.
Soothe your skin and turn your routine into a skincare ritual this season with rich creams, hydrating balms and the most indulgent moisturizing masks.
WINTER SKINCARE SAVIOURS
Nourish Crème Riche Face Cream SAHAJAN
A little is all you need of this rich, clinically proven cream for glowing ageless skin. The formula is based on the 5000-year-old practice of Ayurveda and uses natural, plant-based oils to nourish, hydrate and brighten the face and neck.
The Light Fantastic PAI SKINCARE
A fast-absorbing dry oil to bring instant relief to stressed-out skin while high-performance ceramides help build strong long-term resilience against irritation for all skin types.
Active Botanical Serum VINTNER’S DAUGHTER
This beloved serum is clinically proven to provide restorative moisture, radiance and nourishment to all skin. Its multi-beneficial results continue to compound with each use, day after day, year after year.
TNS Ceramide Treatment Cream SKINMEDICA
This product contains TNS®, peptides and a patented ceramide technology to hydrate and help restore your skin’s natural barrier function.
LEXXEL VIVIER
Enriched with marigold, avocado, vitamin E, and allantoin for added hydration, this unique moisturizer helps alleviate and protect against chapping, cracking, and roughness while helping relieving itching due to dryness.
At Etiket, we’ve always advocated natural beauty, whereby our skin is the main focus, and our assets are highlighted rather than concealed. Products that even the complexion from RMS Beauty and ILIA have been among your favourites, as well as multi-tasking, pigmented crayons and tinted lip products.
Lip Sketch Hydrating Crayon | Colours: Pink Door, Banquette, Gala & Genre ILIA
Discover the most popular fragrances at Etiket in 2024.
Curious about which fragrances our clients loved most in 2024? Below, you’ll find a ranking of some client favourites by units sold. And while the most popular scents aren’t necessarily the perfect ones for everyone, we can certainly understand why these ten have captured the imagination of fragrance lovers across Canada.
We're sharing the top 10 most-loved hair products of 2024.
2024 will be remembered as the year of cleansing with high-performance shampoos, nourishing the scalp and strands with elixirs and hair oils, and extending washes with dry shampoos and detangling products.
Discover the top 10 skincare products you loved this past year.
This is it: another year is about to come to an end. When we look back on our best-selling products, we have to face the facts: the classics will remain classics. Year after year, some of your favourite products remain your favourites, and that’s only natural, since you can’t change a winning formula. Find below the most popular skincare products of the year.
UV Clear SPF 46 ELTA MD
Regenerating Moisturizing Cream PRO-DERM
CE FERULIC SKINCEUTICALS
Sunforgettable Total Protection Face Shield Flex SPF 50 | 4 Colours COLORESCIENCE
Our team shares their must-haves from Canadian makeup brand 19/99.
We asked our team to share what they like about the newest beauty brand at Etiket, 19/99, and the products they’ve been enjoying most.
Here’s what some of them had to say:
The Etiket Team’s 19/99 Must-Haves
JULES, Makeup Coordinator
What do you love about 19/99? I don’t know when we all became imprisoned by beige, but I am so excited to have colour back in the spotlight. Not only did we find such vibrance in a Canadian brand, but with formulas that fit everybody from 19 to 99. I’ve been rooting for 19/99 for years and I’m so happy to give it a new home at Etiket!
What do you love about 19/99? I love that you can multi-task with mastery using 19/99’s versatile and dynamic collection. At the heart of their brand is a focus on reshaping how we use beauty products, specifically with a goal towards sustainability so that their products and your purchase remain purposeful.
What are your favourite products? A defined brow and lifted lash can make for a powerful yet simple aesthetic and I cannot be without the Lash Tint Mascara which gives me both! The formula itself is smudge-proof with zero flaking and a medley of nourishing oils helps to condition your lashes & brows ensuring they remain healthy – It’s even great to fill in beard growth gaps!
LUIZA, Makeup Specialist
What do you love about 19/99? Seeing older women being portrayed as their muses makes me really want to be a part of this beauty revolution that 19/99 brings to the world! I love how the founders thought about mixing artistry, colour and versatility in a super creamy formula that can be used everywhere in the face. Empowering women to embrace their favourite colours no matter their age!
What are your favourite products? The Tinted Matte Balm is my go-to lip and cheek colour for that perfect muted brown-red that looks like it’s just your natural flush. If you mix it with the Cream Highlight Stick, you’ll get an amazing natural gleam that looks like it’s coming from within!
ANNE MARIE, Boutique & Spa Director
What do you love about 19/99? I LOVE that this very modern makeup line speaks to all of us, whether you are 19 or 99! And multi-purpose products are always on my list.
What are your favourite products? The Lip Ointment. It works! Simple and results oriented and slides beautifully. It has saved my very dry lips this season.
MARIANNE, Fragrance Coordinator
What do you love about 19/99? What a fun launch at Etiket—so colourful and versatile! I absolutely love how adaptable the products are, but it’s their take on the classics that really steals the show. This is definitely a brand for anyone looking to get creative and experiment with their makeup! While I tend to gravitate towards more natural looks, I’m thrilled we now have an option that’s bold, expressive, and perfect for making a statement!
What are your favourite products? I adore the Graphite Brow Pencil in Light, as well as the Cream Highlight Stick. I love products that are easy to use and give a lot of structure to the frame of the face.
AMÉLIE, Skincare Coordinator
What do you love about 19/99? I love the spirit of renewal that 19/99 brings! Everything is multi-purpose, easy to use and the textures are creamy. There are original products like lip tints, stick bronzers, pencils in a range of colours and a matte lip balm. Whether you prefer neutral or more daring makeup, there’s something for everyone!
What are your favourite products? The Cream Contour Stick in the shade Tea. It goes on perfectly by taking a little of the product directly with a brush, then tapping the excess onto the back of the hand to ensure a natural result.
LAURA, Esthetician
What do you love about 19/99? I love the brand and the variety of colours. Very exciting to have at the boutique.
What are your favourite products? My favourite products are the Precision Colour Pencils. I was able to do a brown smokey eye in just 5 minutes. Very easy to blend and long-lasting.
ÉDOUARD, Makeup Artist & Skincare Specialist
What do you love about 19/99? Love the sleek black packaging and the easy-to-use formulas. Multi-tasking and effortless!
What are your favourite products? The Precision Colour Pencils! Great colour range, great to use as accent colours or if you’re feeling creative as a base for gloss or lipstick for customized colours!
We’re excited to introduce you to the latest brand to join Etiket: 19/99, inclusive of all ideals of beauty, whether you’re 19 or 99.
Their mission? To tear down traditional definitions of beauty, of how we are supposed to look, how we should age and how we should use makeup, and to allow individuals to create their own.
The brand offers multi-functional, easy-to-use products that look like a little, but do a whole lot. These essentials are designed for building, blending, buffing, smudging, and doing what you want.
MEET THE FOUNDERS
19/99 is a Canadian brand founded in Toronto in 2020 by Stephanie Spence and Camille Katona. With over a decade of experience working in the beauty industry for start-up brands that grew in popularity around the globe, the duo decided to join forces and change the narrative around beauty and aging by launching 19/99.
They believe in doing what you want, defining your beauty, and having fun doing so no matter your age.
THE FORMULAS
19/99 products are for all skin types, skin tones, ages and ideas of beauty. All products are cruelty-free, vegan, and free of synthetic fragrance and designed with conscious consumption in mind. The brand stands behind its responsibility to make good choices, use recycled and recyclable materials wherever possible, and minimize its use of plastics.
THE TOOLKIT: 19/99 STANDOUTS
Precision Colour Pencil | 12 Colours
A cream pot formula in a multi-use pencil format. They glide on with a creamy-matte finish.
Colour Set Setting Powder
A no-fuss, pocket perfect setting powder for eliminating shine and prolonging the wear time of makeup.
Lash Tint Mascara | 3 Colours
A one-of-a kind tubing mascara for lashes and brows with a super fine wand providing a clean, smudge-free application and wear.
Graphite Brow Pencil | 2 Colours
This easy-to-use formula allows for drawing precise, hair-like strokes, while the powdery finish creates easy, smooth application and blendability.
Cream Blush Stick | 3 Colours
An ultra creamy, blendable, and buildable blush stick for bringing a flush of energetic colour to your face.
Cream Highlight Stick | 2 Colours
A creamy highlighting stick that creates a glowing, dewy radiance without heavy sparkle.
Soft-Focus Blending Brush
The perfect makeup brush for blending makeup seamlessly into skin.
High Shine Gloss
A clear, hydrating gloss made with ceramides and sodium hyaluronate for a moisturizing and plumping effect.
Water Colour Tint | 4 Colours
A weightless, blendable water-balm formula that creates a flush of colour on lips and cheeks, with a skin-like finish.
Tinted Matte Balm
A moisturizing, satin-matte balm that glides on for lightweight colour in a universal shade of plum.
Finding the perfect gift has never been easier! Explore our curated gift guide, thoughtfully organized by price point, to help you delight everyone on your list – no matter your budget.
