Generosity is about not only giving but also about generating. It is a creative act rather than a handout, an attitude or ethos rather than an exchange between someone who has too much and someone who has too little.
From Being Generous Lucinda Vardey & John Dalla Costa
At Etiket, we believe in giving back. We have associated ourselves with the Save Your Skin Foundation and 5% of sales on all Sun Care products (products with SPF) or any St. Tropez products or the St. Tropez Treatment will go to the Foundation. The objectives of the Save Your Skin Foundation are: to provide financial assistance for education, awareness, and treatment, to promote education and awareness of skin cancer, and to raise funds to further research treatment options.
We also believe in awareness for melanoma and non- melanoma skin cancers. Skin cancer is the most commonly diagnosed cancer in Canada and we are not even a nation known for the sun; snow yes, sun no. As you can imagine, the rates of skin cancer are highest in countries like Australia and the southern U.S., like Florida and California. Yet every year, thousands of Canadians are diagnosed with Melanoma and Non-Melanoma Skin Cancer. The incidence of Melanoma is increasing faster than that of any other cancer. It is now the leading cancer in women between the ages of 24-29 years.
Since we opened the store on December 13th, 2011, we have donated $1287.70 to the Save Your Skin Foundation and we will continue to donate every quarter.
If you would like to make your own donation, please click here: Donate