Top Best Beauty Launches of 2021
Skin Care

Best New Products of 2021: Year End Roundup

We've listed the best beauty launches of the past year. Let's discover them together!

Many exciting things happened in 2021. Restrictions were loosened, new music was released, shows were up and running again, and new beauty products were launched. Many beauty newcomers in the Etiket spaces are now considered established favourites and for good reason! Let’s discover the products that conquered our hearts this past year!

Silymarin CF – SkinCeuticals

This vitamin C Serum from SkinCeuticals was an instant hit! Finally, a antioxidant serum for oily, acne-prone skin! The Salicylic Acid in this formula keeps acne at bay all while offering the multiple benefits of a vitamin C serum.

holi (mane) – Agent Nateur

This marine collagen supplement from the cult-favourite brand Agent Nateur really hit the ground running. It combines marine collagen and pearl powder to promote flourishing hair, radiant skin and resilient nails.

UV Clear SPF 46 Tinted – EltaMD

It’s no surprise that this product was a hit this year! The cult-favourite UV Clear SPF46 finally has a tint! Perfect for an everyday glow!

3 in 1 Face Cream – The Grey

The Grey was a big launch for Etiket in 2021. The dutch skincare brand for men offers a curated line of skincare products for the everyday gentleman. This cream, as its name indicates, offers the benefits of 3 skincare products in one. Perfect for any man on the go!

Carbon Star – Pai Skincare

Carbon Star was a unique product launch this past year because we’d never seen a face oil specifically formulated for oily, acne-prone skin. Needless to say, it was a hit!

TNS Advanced + Serum – SkinMedica

The beloved TNS Essential Serum was revamped in 2021! The TNS Advanced + Serum was defined as the next generation. Providing even more anti-aging and skin improving benefits.

Total Eye 3 in 1 Renewal Care – Colorescience

This new launch from Colorescience is skincare and makeup in 1! It is formulated with skin improving ingredients and offers a subtle color-correcting tint that will instantly conceal dark circles.

Superkind Collection – Tata Harper

Tata Harper released the Superkind Collection this past year that includes a cleanser, a serum, a moisturizer and a mask. All products were formulated without any harsh ingredients, making them perfect for anyone with sensitive or reaction-prone skin.

Anti-Pollution Masque – Environ

It seems as though 2021 was the year many started wondering about the effects of pollution on their skin. It seemed only fitting that Environ release a face mask specifically designed to neutralize the damaging effects of pollution on the skin. It was definitely a game-changer in many of our routines!

Clarity Line – Nuori

The beloved Dannish skincare brand Nuori released two Clarity products designed to treat acne and congestion without any harsh ingredients. The founder wanted to help acne-sufferers eradicate blemishes while hydrating the skin at the same time.

Dual Exfoliating Clay Mask – Kat Burki

This new launch from Kat Burki is the perfect way to chemically exfoliate in a luxurious way. Dab on this clay mask and sit back while the AHAs and BHAs buff away dead skin cells to reveal a brighter layer underneath! Skin perfecting in only 15 minutes!

Fullest Volumizing Mascara – ILIA

It’s not secret that ILIA mascara are pretty exceptional. The Limitless Lash Mascara was a hit, and so is their newest addition! Get fuller, longer lashes with the Fullest Volumizing Mascara!

Reusable Silicone Eye Masks – Consonant

Turn your favourite eye cream or serum into an eye mask! This latest launch from Consonant was designed to hold the product close to the skin and prevent evaporation. Perfect for a selfcare night in!

GrenzCine Face – Vivier

The cult-favourite GrenzCine line from Vivier just got an new addition! GrenzCine Face is the perfect complement to your anti-aging Vivier routine!

Intraceuticals line – Intraceuticals

The new brand to launch at Etiket was an instant success! Although Intraceuticals is new to Etiket, it has been around for a while and its products have proven the test of time. Touted by celebrities and beauty editors from around the world, this brand does not disappoint!

Shop these new launches online at etiket.ca or in-store!

Bestselling products of 2021
Hair Care

Top Beauty Products In Every Category: Looking back on the ‘it’ products of the year!

2021 was a great year for beauty! Discover the bestselling makeup, skincare and haircare products of the past year!

This past year was a great year for beauty. 2021 saw some exciting new launches from the industry’s leading brands and was a success for many cult-favourites that have been around for years. As we turn over a new leaf, and step into 2022, we wanted to shine a light on the products that made last year special. We broke down the beauty bestsellers into categories, ensuring no product was left behind! Discover our most popular products in skincare, haircare and makeup.

CLEANSERS

Gentle Cleanser – Pro-Derm
Hexam Gentle Cleanser – Vivier
Regenerating Cleanser – Tata Harper

TONERS

Refreshing Toner – Vivier
Equalizing Toner – SkinCeuticals
Botanical Infused Moisturising Toner – Environ

ANTIOXIDANT

CE Ferulic Serum – SkinCeuticals
CE Peptides Serum – SkinCeuticals
Silymarin CF – SkinCeuticals

MOISTURIZERS

Regenerating Cream – Pro-Derm
Triple Lipid Restore 2:4:2 – SkinCeuticals
AVST 5 – Environ

EYE CARE

A.G.E. Eye Complex – SkinCeuticals
Eye Contour Cream – Pro-Derm
Youth Essentia Vita-Peptide Eye Gel – Environ

SUNSCREEN

UV Clear SPF 46 – EltaMD
Physical Fusion UV Defense SPF 50 – SkinCeuticals
Classic Sunscreen Sport SPF50 White Tea – Coola

FACE MASKS

Phyto Corrective Masque – SkinCeuticals
Ultra Purifying Clay Mask – Vivier
Hydrating Floral Mask – Tata Harper

FACE OILS

Rosehip Bioregenerate Oil – Pai Skincare
Active Botanical Serum – Vintner’s Daughter
Carbon Star – Pai Skincare

HYPERPIGMENTATION PRODUCTS

Lytera 2.0 – SkinMedica
Advanced Skin Lightening Serum – Vivier
Discoloration Defense – SkinCeuticals

SUPPLEMENTS

Holi (Mane) – Agent Nateur
Marine Collagen – Bend Skincare
The Antioxidant Enzyme – Glisodin

ACNE PRODUCTS

Blemish + Age Defense Serum – SkinCeuticals
LHA Cleanser – SkinCeuticals
Acne Treatment System – Vivier

MAKEUP

Limitless Lash Mascara – ILIA
Perfecting Powder – Glo Skin Beauty
UnCoverup Concealer – RMS Beauty

DEODORANT

Eucalyptus Deodorant – (Malin+Goetz)
Holi (stick) Sensitive Deodorant – Agent Nateur
Super Strength Deodorant – LoveFresh

RETINOL FORMULAS

Retinol 0.5 – SkinMedica
Retinol 0.5 – SkinCeuticals
Retinol 1.0 – SkinMedica

BODY CARE

All Purpose Cream – Egyptian Magic
Vanilla Bean Coffee Sugar Scrub – LoveFresh
Vanilla Hand & Body Lotion – LoveFresh

LIP PRODUCTS

Organic Cocoa Lip Balm – Huna
Neuropeptide Lip Treatment – Tata Harper
Lip Wrap Hydrating Mask – ILIA

HAIR SHAMPOOS

Hydration Shampoo – Rahua
Balancing Shampoo – The Hair Routine
Peppermint Shampoo – (Malin+Goetz)

BEAUTY TOOLS

Jade Gua Sha Tool – Mount Lai
Cosmetic Roll-CIT 0.1MM – Environ
GX Nano Current Device + Golden Gel – ZIIP

Shop all of our products online at etiket.ca and in-store!

6 Tips For Glowing Skin
Skin Care

6 Tips For Glowing Skin: The Fall Reset Plan

After months of high temperatures, sun exposure and an inconsistent skincare routine, once fall rolls around, our skin may be a little worse for wear. For that reason, we've put together a skincare guide designed to shed your summer complexion to reveal a glowing layer beneath.

For many of us, once fall rolls around, our skin isn’t looking its best. In fact, after months of high temperatures, sun exposure and an inconsistent skincare routine, our skin may be a little worse for wear.

The change of season calls for a skincare reboot. A routine full of active ingredients that will treat some unwanted hyperpigmentation, dryness, dullness and even acne is what you need. We’ve put together a skincare guide designed to shed your summer complexion to reveal a glowing layer beneath!

1. REBALANCE THE SKIN WITH A TONER OR AN ESSENCE

Although frequently overlooked, toners and essences are essential in a skincare routine. Depending on the toner, it can exfoliate, balance the skin’s pH and help the rest of your products work more effectively. As for essences, they essentially nourish the deeper layers of the skin, allowing your skin to absorb all the benefits from the rest of your products.

2. INCORPORATE A VITAMIN A INTO YOUR ROUTINE

If you placed your retinol aside for the summer, fall is a great time to bring it back! Not only does retinol even out discoloration and hyperpigmentation caused by the sun and environmental elements, but it also helps fight acne and early signs of aging. It’s definitely a must in a skincare routine.

3. YOUR DAILY DOSE OF VITAMIN C

Vitamin C is a great ingredient for overall skin health and radiance. In fact, it protects your skin against daily environmental damage and helps brighten your complexion. Using a retinol at night and a vitamin C serum during the day is a great way to get your glow back!

4. BYE-BYE DARK SPOTS!

Summer left behind some unwanted spots on your skin? Don’t worry! With the help of some brightening serums, you can lighten them up in no time… as long as you’re willing to put in the work. Consistency is key with these serums.

5. A DOSE OF HYDRATION

Hydration is key in achieving a healthy glow. A good moisturizer, packed with hydrating ingredients, is what you’ll want to reach for after a fun-filled summer under the sun!

6. BUFF AWAY DEAD SKIN CELLS FOR A GUARANTEED GLOW!

Shed your summer skin to reveal a fresh layer underneath! Weekly exfoliation is key in increasing cell turnover and keeping your complexion looking fresh and radiant. You can exfoliate your skin with serums, cleansers, creams, masks, whichever you prefer!

PRO-TIP

Boost the effectiveness of your products by incorporating microneedling into your routine. After cleansing and toning your skin, use Environ’s roller on your face and neck. This technique allows your hyaluronic acid, vitamin A and even vitamin C based products to penetrate into the deeper layers of the skin, leading to better results. We love to use the roller with the Frown Serum from Environ because it targets fine lines on the forehead and crow’s feet. It hydrates and plumps the skin all at once for a refreshed appearance.

Looking for more skincare advice? Contact us at [email protected].

Get your skin ready for fall!
Skin Care

Fall Skincare Guide: Bring Your Skin Back to Life

Although it may be difficult to accept that summer is officially coming to an end, it's time to consider what we can do to treat post-summer skin to make it glowing and healthy for the fall season ahead. Here are our top fall skin care tips for your best skin yet - healthy, hydrated, and luminous!

Although it may be difficult to accept that summer is officially coming to an end, it’s time to consider what we can do to treat post-summer skin to make it glowing and healthy for the fall season ahead.

Having a pro-active approach now will save you from that moment when you catch your reflection in the mirror and realize your skin is showing the effects of not enough sunscreen and not enough self-care over the lazy months of summer.

Here are our top fall skin care tips for your best skin yet – healthy, hydrated, and luminous!

BOOK YOUR CHANGE OF SEASON FACIAL

The first and most important step is to schedule an appointment with your esthetician for a treatment. Trust in the advice of a professional to analyze your post-summer skin, apply the appropriate treatment and make recommendations for a fall skin care regimen. All that time spent in the sun this pas summer may have yielded a few sun spots, sun damage or fine lines and wrinkles – all worthy of a once-over by a professional. We love a Brightening Hydrafacial like the Hydrafcial MD Brightening Treatment featuring the Britenol Vortez-Booster we offer in our SPA. It targets dark spots and sun-damaged areas, while encouraging collagen production and cellular renewal. We also recommend our Tata Harper Brightening Facial with Muti-Acid Peel, as it gently exfoliates the skin with natural AHAs to deliver an instantly luminous complexion.

DEEP-PORE CLEANSING

We know that you have been using a lot of sunscreen these past few months, and so you skin may be a bit overwhelmed and may look and feel dull and congested. Clear out clogged pores by applying a clay mask. This will allow you skin to better absorb the beneficial ingredients in your creams and serums. Kat Burki’s Dual Exfoliating Clay Mask is great for removing impurities and cellular debris, while providing a mild exfoliation and a boost of hydration.

THROUGH EXFOLIATION

Now that pores are clear, maintain skin by buffing away any build-up of dead skin cells that remain on the surface. Look for a gentle face polish or a night cream/lotion with AHAs (alpha-hydroxy acids). This powerful ingredient will smooth away any roughness, as well as brighten the skin overnight! Environ’s Alpha Hydroxy Night Cream is a crowd-pleaser as it gently exfoliates the skin while providing a deep hydration for a radiant glow.

DARK SPOTS AND DISCOLOURATION

Vitamin A is one of the best ingredients to even out discoloration and hyper-pigmentation caused by the sun and environmental elements. Retinol, a form of Vitamin A, will help to diminish brown spots and blotchiness, while also illuminating the skin’s appearance. For beginners, we recommend SkinCeuticals’ Retinol 0.3. We recommend using it a few times a week to start. Once your skin gets used to the product, you can start using it every single night or every other night.

BRIGHTENING SERUMS

Even though your bronzed summer skin is fading, if your skin is healthy and hydrated, it should naturally radiate. Keep it nourished and radiant by applying a brightening serum in the morning and at night. Our best-selling brightening serum is SkinMedica’s Lytera. This serum minimizes the appearance of skin discoloration and dark spots. It has also been proven to improve the overall appearance of the skin.

HYDRATE AND MOISTURIZE

At this time of year, the summer sun, heat, salt water, and chlorine have taken their toll on your skin leaving it dry and dehydrated. Our natural moisture levels get depleted, which ends up leaving our skin not only feeling dry and rough but looking that way too. Moisturizers should have antioxidants and ingredients that help skin hold on to water, skin-repairing ingredients, and/or anti-inflammatory ingredients. Our clients are obsessed with Vivier’s latest launch: the GrenzCine Face Cream. It hydrates and firms the skin while diminishing fine lines and wrinkles and increasing luminosity.

INVEST IN A ZIIP

ZIIP is an electrical facial in the palm of your hand. It uses nano currents and microcurrents to communicate with your skin cells, increasing their effectiveness, prompting them to heal, and encouraging them to make an abundance of Collagen and Elastin.

With 7 different treatments to choose from, the Pigment Treatment is designed to even skin tone by suppressing the overproduction of melanin that leads to dark spots and hyper-pigmentation. The six-minute treatment is meant to be used every other day until pigmentation improves and then once a week for maintenance after that.

MAINTAIN YOUR GLOW WITHOUT THE SUN

Summer is done but no one said we had to stop looking fabulous! Yes it’s possible to have ridiculously radiant skin without being in the sun, and yes, it can be from an all-natural formula too. The Impossible Glow from Pai Skincare is a great way to get that sunkissed glow in no time. Its all-natural and certified organic formulation give you a post-holiday glow without ever having to board a plane. Just add a few drops to your moisturizer and you’re ready to go.

If you have any questions or need help building a routine that works for you, contact us at [email protected]

Tata Harper's new Superkind launch!
Skin Care

Superkind Collection: A Solution for Sensitive Skin

A few months ago, Tata Harper launched a skincare collection designed specifically for reactive skin. This past week, Tata launched two new additions to the collection: a serum and an eye cream, thus completing the Superkind routine. If you have sensitive skin and couldn't handle Tata's original products, listen-up! This routine is for you...

A few months ago, Tata Harper launched a skincare collection designed specifically for sensitive, reactive skin. This collection included a cleanser, a moisturizer and a mask. This past week, Tata launched two new additions to the collection: a serum and an eye cream, thus completing the Superkind routine.

With the latest launch of the Bio-Barrier Serum and Eye Crème, we thought we would shine a light on the Superkind Collection and walk you through the products. If you have sensitive skin and couldn’t handle Tata’s original products, listen-up! This routine is for you…

A SUPERKIND STORY

After talking with family members and friends who struggled with sensitive skin, Tata was inspired to create all-natural formulations that would be gentle enough for sensitive skin types. There seemed to be a common denominator when talking to those who struggled with reactive skin: there were limited options on the market for their skin type. The solutions that were available were mostly synthetic and they offered very limited results. The idea was then born to create solutions that would not only act as a calming force for the skin, but also deliver real results. 

It took a year of research and two years or formulating to create the Superkind Collection. This hard work led to products that are super gentle and super powerful.

SUPER GENTLE
This collection excludes a comprehensive catalog of 85+ common irritants and allergens that can trigger reactive skin and further compromise a weak skin barrier.

SUPER POWERFUL
Tata Harper has included a careful curation of 36 multifunctional ingredients that are able to transform reactive skin with green technology that it can tolerate.

THE ROUTINE

As with all of our recommended routines, we always encourage cleansing the skin as a first step. The Softening Cleanser from Tata Harper is non-stripping and works to gently dissolve buildup and impurities. Its formula is hypoallergenic, dermatologist tested, and vegan. It’s also free from 85+ common allergens and irritants, as are all of the Superkind products.

Follow up the cleanser with the Bio-Barrier Serum. This all-in-one anti-aging serum, smoothes, firms, and brightens to restore a comfortable, healthy complexion. We love this serum because it offers real anti-aging results for sensitive skin types! Many anti-aging products contain active ingredients that can be irritating for reactive skin. This serum’s gentle formula acts as a calming force while still delivering real results.

Next up, eye cream! The Bio-Barrier Eye Crème helps brighten, depuff, firm and smooth the skin to diminish signs of aging and fatigue. Real anti-aging results without irritation.

Follow the eye cream up with the Fortifying Moisturizer. This ultra-silky and smoothing formula delivers a cocoon-like barrier that hydrates, fortifies, comforts, and defends reactive, stressed skin.

A few times a week, apply the Radiance Mask from the collection. We love this mask because it allows sensitive skin types to reap the benefits of a good exfoliation. This creamy, gel-like mask is infused with a delicate blend of self-neutralizing AHAs that replenish moisture and gently exfoliate to revive dull, stressed skin and reveal a healthy-looking, radiant complexion.

Need help building a skincare routine that works for you? Contact us at [email protected].

GrenzCine Face Cream
Skin Care

GrenzCine just got a new face!

If you’re an avid Vivier customer, or new to the brand and looking to build a routine around the Face Cream, here is a routine we believe is ideal for battling signs of aging.

If you’re a fan of Vivier, the Montreal-based skincare brand, then you’re most likely familiar with their GrenzCine range. Touted as an advanced and concentrated skincare range, GrenzCine includes a serum, an eye cream, a neck cream, a body cream, and now a face cream!

This line is all about thickening the skin from the outside in and boosting collagen from the inside out. While the line has been a success with our customer’s here at Etiket, there has been a need for a moisturizer that complements the GrenzCine routine. That is where Face Cream comes in!

GrenzCine Face is an advanced and concentrated face cream that hydrates and firms the skin while diminishing fine lines and wrinkles and increasing luminosity. It is formulated with Vivier’s innovative GrenzCine technology which combines the power of Polyamine-DAB, Vitamin C and Activ8 Complex for a multi-layer and multi-function approach to aging skin.  

Consider this the perfect addition to your Vivier routine. This cream is designed to deeply nourish and restore the skin. A hydrating anti-aging cream, this moisturizer also works well for oily, acne-prone skin. Use morning and night, over serum and before retinol.

If you’re an avid Vivier consumer, or are new to the brand and looking to build a routine around the Face Cream, here is a routine we believe is ideal for battling signs of aging.

CLEANSER

Start off your routine with a clean base. An often overlooked step, cleansing is essential to a good skincare routine. In fact, if you start off with skin that isn’t clean, your products won’t penetrate as well as they would on a clean surface. In the store, we often recommend a gentle cleanser as they are suitable for most skin types. Hexam Cleanser from Vivier is ideal for all skin types. It’s a great one to reach for at night when you’re looking to get the day off your face.

TONER

An often forgotten step, a toner is great for nourishing the skin with antioxidant and hydrating properties, as well as for rebalancing the skin’s pH. The Refreshing Toner can also be used as a face mist throughout the day. On hot days like the ones we’re experiencing this week in Montreal, the Refreshing Toner is a welcomed break from the heat!

SERUM

After cleansing and toning, it’s time to apply your corrective serum. The GrenzCine serum uses Polyamine-DAB and Vitamin C to address skin concerns from the inside-out and the outside-in. It leaves skin more luminous and youthful-looking, reducing fine lines and wrinkles and improving elasticity. If you’re looking to address signs of aging, this is the serum for you!

MOISTURIZERS

Next up is an eye cream! One of the first places we notice signs of aging is around the eyes… and the neck and hands. GrenzCine Eye, with the same Polyamine-DAB and Vitamin C blend, is specially formulated for the skin on the eyelids and around the eyes. It helps increase the thickness and firmness of the skin while diminishing fine lines and wrinkles and increasing moisture and luminosity.

This is where Vivier’s new launch fits in! Ideally, you would use the GrenzCine Face after your eye cream and before your sunscreen in the morning and retinol at night.

SUNSCREEN

If you haven’t been told yet, allow us to be the first ones to break the news to you: wearing sunscreen every. single. day is crucial to healthy, ageless skin. Not only can it protect you from skin cancer, but it will also protect you from early signs of aging. The Sheer SPF 30 Mineral Tinted sunscreen from Vivier is quite popular, mostly because of its light texture and subtle tint. Keep your skin protected from the sun, while providing it with an instant summer glow!

RETINOL

Another must in a skincare routine: Retinol. It is a powerful ingredient, so if your skin can take it, we highly recommend incorporating it. A vitamin A derivative, retinol increases collagen production as well as increases the rate of skin cell turnover, which is what you want as you age. This results in a more luminous, wrinkle-free and even acne-free complexion. The Retinol 1% Night Complex from Vivier is a popular one at Etiket. It’s also quite strong, which is why Vivier recommends applying it after your moisturizer.

Make your way to our website to shop the blog! Or contact us at [email protected] for any questions.

Skincare Essentials.
Skin Care

Skinimalism: Getting Back to Basics

The new trend in the beauty industry is Skinimalism: the art of owning quality over quantity. Let's get to the bottom of this new trend, shall we?

Skincare routines can be very overwhelming. Good marketing makes us feel like we need every product under the sun to achieve the perfect complexion. However, that is not the case. A few key products, based on your skin type and concerns, can make all the difference.

My resolution this year is to own quality over quantity. That means researching more and curating my skincare routine to match my skin’s needs. Finding ingredients that work well for me and that truly make a difference in my complexion. The beauty industry is calling it skinimalism, and we’re here for it!

In short, this movement is about getting back to basics. What do we actually need? According to our aestheticians, you only need a few key products to achieve a healthy, glowing complexion that stays youthful over time. Let’s discover them together!

Gentle cleanser

A cleanser is a must in a skincare routine. We recommend opting for a gentle cleanser, no matter your skin type and concern. In fact, active cleansers can be harsh and irritating to the skin. A gentle cleanser, like Pro-Derm’s Gentle Cleanser, works for pretty much everybody. It gets the skin cleaned and prepped for your routine, without stripping the skin of its natural oils.

It remains to be seen if you need to wash your face in the morning. Some skin experts claim you do, others claim you don’t. However, one thing they all agree on is that you NEED to properly wash your skin at night. A double-cleanse is the only way to ensure the day’s grime, pollution, oil and makeup is completely washed off your face. To properly double cleanse, you should first start with an oil-based cleanser or a milk cleanser. This first step will loosen everything up on your face. For the second step, use a water-based cleanser, like a gel or a foaming face wash, to remove any excess off the skin.

Toner

Toners are the first step in targeting specific skin types or concerns. For example, if you have oily, acne-prone skin, you can incorporate an exfoliating toner into your skincare routine. AHA and BHA toners exfoliate the skin to unclog pores and increase cell turnover. If clogged pores and hyperpigmentation are some of your skin concerns, try Environ’s Alpha Hydroxy Toner or Huna’s Exfoliate Fruit Extract Toner.

On the other hand, if your skin is deeply dehydrated, especially during the winter months, try a hydrating toner, like the one from PCA Skin. Hydrating toners are a way to increase hydration before applying your moisturizer!

Treatment Serum

The serum you incorporate into your routine should reflect your skin type and needs. If you have larger pores, maybe you can use a treatment serum to address that concern. The Blemish + Age from SkinCeuticals, for example, is a great one for acne-prone skin. If you have dryer skin, maybe incorporate a Hyaluronic Acid serum like the HA Intensive Hydrating Serum from Environ.

There is a serum, however, that is known to have benefits for almost every skin type and concern: Vitamin C serum. This powerful antioxidant protects the skin from free radical damage caused by environmental factors such as pollution and is a skin brightening agent. In fact, it accelerates the production of collagen and elastin, reducing signs of hyperpigmentation and preventing premature aging. Many who use it notice an almost instant glow in their skin after incorporating it into their skincare routine. SkinCeuticals’ C E Ferulic is our best-selling Vitamin C Serum, as are the Vivier serums!

Moisturizer

A moisturizer is an integral part of a skincare routine. For every skin type. Morning and night. Not only should you apply it to the face, but to your neck and chest as well. The more areas you cover the better! Many prefer to use a thick moisturizer at night and a lighter one during the day, to wear under makeup. There aren’t really any rules. Whatever works best for you and your skin type.

Among people with oily skin, there is a misconception that you don’t need a moisturizer. That it will only make your skin produce more oil. I used to think this, so I get it. However, it’s actually the opposite. By hydrating your skin, you’re essentially telling your body that it doesn’t have to produce more oil. When you strip your skin of moisture, that’s when your body starts creating more oil, resulting in more breakouts! Don’t skip this step!

SPF

Arguably the most important step in a skincare routine. In fact, did you know that UV exposure is one of the main causes of skin aging? You can have the best skincare routine around, but if you’re not protecting your skin with a sunscreen, it’s all for nothing. No matter what, you should end your skincare routine with an SPF. Every day of the year, rain or shine. Discover our wide selection of sunscreens to start protecting your skin!

Need help building a skincare routine that works for you? Contact us at [email protected] or call us at (514)- 687-3886. Our beauty experts will help you find the right products for your skin type and concerns.

Skin Care

Double-Cleansing: The Key to a Flawless Complexion

Double cleansing, as the term indicates, is the process of cleansing your skin twice in order to remove any dirt, makeup and sunscreen from your skin. Keep reading to find out why you NEED to be double-cleansing in order to get the most out of your skincare routine.

Double cleansing, as the term indicates, is the process of cleansing your skin twice in order to remove any dirt, makeup and sunscreen from your skin. Why is it so important to get everything off your face? Well, if you don’t start your nighttime skincare routine with a blank canvas, every product, every ingredient that you apply on your skin, will not work to the best of its abilities because it’s blocked by whatever dirt or makeup that is left on your skin. You’re basically throwing money down the drain by not properly cleansing. Double cleansing is especially important at night since, as we all know, your skin repairs itself when you sleep. Don’t rob yourself of this crucial period!

HOW DOES IT WORK?

First cleanse

The goal of the first cleanse is to soften and break down the makeup, dirt, and sunscreen on your skin. Even on days when you don’t wear makeup, you should still double cleanse to get rid of any sunscreen on your face. Many sunscreens can be clogging for your pores, which is why you need to make sure you get it off at the end of the day.

Second cleanse

Now that you’ve loosened everything on your skin and rinsed it off, your second cleanse is meant to get rid of anything left behind. For this step, you can go in with your regular face cleanser, or one with active ingredients designed to treat a specific skin concern, such as a cleanser with AHAs and BHAS.

WHAT PRODUCTS TO LOOK FOR

For the first cleanse, it’s important to look for cleansing oils, balms or milk cleansers. These products will, when applied to dry skin, emulsify and loosen up everything on the skin. Those of you who are nervous about using an oil or balm on your skin, don’t worry! You’ll remove any trace of the first cleanse when you go in with your second, water-based cleanser. Our best-selling cleansing oil is the Light Work Cleansing Oil from Pai Skincare. As for balms, Kat Burki’s Vitamin C Nourishing Cleansing Balm is one of our favourites!

For the second cleanse, if you want an effective cleanser that is gentle on the skin, Pro-Derm’s Gentle Cleanser is a best-seller and loved by the Etiket staff. The second cleanse is also where you can use a more targeted treatment cleanser, like the SkinMedica AHA/BHA Exfoliating Cleanser. The choice is yours!

If you want to make the most out of your skincare routine, it’s crucial you start it off with a double-cleanse. Allow your skin to fully benefit from the products and ingredients in your skincare routine! Discover our variety of facial cleansers here!

Skin Care

Our 10 Best-Selling Face Masks: They’re Worth The Hype!

Winter is the season for self-care. It's cold out, the air is dry and the days are short. All we want to do is stay inside with a warm cup of tea, take a bath and indulge in a lengthy beauty routine. On self-care nights, masks are a must. Discover our top 10 best-selling face masks!

Winter is the season for self-care. It’s cold out, the air is dry and the days are short. All we want to do is stay inside with a warm cup of tea, take a bath and indulge in a lengthy beauty routine. On self-care nights, masks are a must. We finally have the time, why not treat ourselves?

The thing with masks is that there are soooo many to choose from. It can sometimes be overwhelming to find the right one for your skin type and concerns. To simplify the process for you, we’ve listed 10 of our best-selling face masks. For each of them, we’re telling you what they do, who they’re good for and how you can benefit from them. Let’s discover them together!

HYDRATING FLORAL MASK

Tata Harper’s Hydrating Floral Mask is the perfect remedy for dry and dehydrated skin. In fact, this mask contains high levels of hyaluronic acid to recharge dry skin, replenish lost moisture and deliver thirst-quenching hydration. Not only that, but it smells amazing. The perfect addition to the self-care night in!

ULTRA PURIFYING CLAY MASK

Vivier’s Ultra Purifying Clay Mask is carefully crafted from red and white kaolin clay, alpha hydroxy acids and salicylic acid to draw out impurities, firm the skin and absorb excess sebum. This mask helps reveal flawless-looking skin without excess shine. If you have oily, acne-prone skin or are dealing with clogged pores, this may be the perfect mask for you.

MICRO-PEEL

The right amount of exfoliation is key to achieving a glowing complexion. In fact, an excess of dead skin cells can cause the skin to look dull. A once or twice a week exfoliating mask like the Micro-Peel Mask from Pro-Derm can be just what you need! Formulated with glycolic acid, this mask will help improve skin texture, reduce the appearance of pores and reveal a fresh, glowing complexion!

ANTI-POLLUTION MASQUE

Every day, our skin is exposed to environmental toxins such as air pollution, smog, cigarette smoke, gas exhaust, among other things. This exposure can cause premature aging of the skin, acne, collagen breakdown, hyperpigmentation, and other skin conditions. For that reason, it’s important to find products that combat this damage. Environ’s Anti-Pollution Masque is formulated with Japanese charcoal and special botanicals to help absorb pollutant impurities. Your skin will feel revitalized and smooth after this treatment mask!

SUPREME MOISTURE MASK

NUORI’s highly concentrated, yet lightweight moisturizing mask is the ultimate treatment for dehydrated and distressed skin. Grape and Damask Rose waters combined with natural Hyaluronic Acid effectively restore moisture levels, while botanical Squalene and Betaine strengthen the skin’s barrier function. Anti-inflammatory chamomile extract reduces irritation and restore suppleness, while Vitamin B3 revives skin tone, improves elasticity, and prevents moisture loss.

ULTRA HYDRATING MASK

This is another great hydrating mask for dry or dehydrated skin. Vivier’s Ultra Hydrating Mask is formulated with an exclusive blend of rich vitamins and extracts. This luxurious mask helps plump the skin, diminish signs of fatigue and soften fine lines and wrinkles. Restore your skin’s natural radiance in only a few minutes!

BRIGHTENING MASK

Dealing with hyperpigmentation? Or in need of a skin boost? Sahajan’s Brightening Mask is formulated with 100% natural ingredients to increase skin’s radiance. With potent natural and amino acid rich ingredients to help balance, tone and nourish the skin and AHAs to gently exfoliate, that coveted dewy glow is yours for the taking! Suitable for all skin types.

DETOXIFYING MASK

In need of a good detox? This at-home Charcoal mask uses a blend of Japanese white charcoal, clay and the naturally-occurring mineral Magnesium Aluminum silicate to minimize the appearance of pores while absorbing excess dirt, oil and debris trapped deep in the pores. Perfect way to wash off the week and start fresh!

HYDRATING B5 MASK

A cult-favourite SkinCeuticals product for a reason! Enhanced with a unique complex containing constituents of the skin’s natural moisturizing factor (NMF), this weekly hydration treatment re-establishes the water balance critical for maintaining skin metabolic functions at optimal levels. An intensive, effective hydrating mask for every skin type!

CURTAIN CALL MASK

Brightening masks can sometimes be harsh on sensitive skin, due to their acid contents. If this is the case for you, try Pai Skincare’s Curtain Call Mask. This Rosehip fueled rescuer boosts tired skin leaving it radiant and dewy. In ten minutes your complexion is audience-ready. Formulated to glide on evenly and polish off easily with the enclosed Muslin Cloth, the buttery cream leaves skin soft and dewy. Packed with calming botanicals and entirely free from irritants, it is ideal for sensitive or reactive skin!

Shop all of our best-selling masks today!

Skin Care

16 Ways to Use Egyptian Magic All-Purpose Cream

As you may have heard, we just launched Egyptian Magic at Etiket (Yay!). This cult-favourite product has been raved about for over 20 years because of its ability to deeply hydrate and repair the skin quickly and with natural ingredients. Do you want to learn how to get the most out of this product? You’ve come to the right place. Let’s discover the 17 different ways to use Egyptian Magic.

As you may have heard, we just launched Egyptian Magic at Etiket (Yay!). Ever heard of it? This cult-favourite product has been raved about for over 20 years because of its ability to deeply hydrate and repair the skin quickly and with natural ingredients. In fact, this all-purpose balm contains only 6 ingredients: olive oil, honey, bee pollen, bees wax, royal jelly and bee propolis.

Most of us will use this balm as a face and body moisturizer, or as a cure for any skin burns or irritations. However, we’ve recently discovered that Egyptian Magic serves many other purposes, that’s why they advertise it as an all-purpose cream. Do you want to learn how to get the most out of this product? You’ve come to the right place. Let’s discover the 16 different ways to use Egyptian Magic.

1. AMAZING MOISTURIZER

People often start using Egyptian Magic to solve a skin problem such as a rash, a burn or a scar, and then continue using it as a face and body moisturizer Egyptian Magic recommends using it twice a day, as it does wonders for creating soft, smooth skin. It’s great addition to the winter skincare routine!

2. HAIR CONDITIONNER

One of the most delightful discoveries is how beneficial Egyptian Magic can be as a moisturizing hair conditioner – either on a regular basis or as a conditioning hot pack. Egyptian Magic’s all-natural ingredients will restore luster to your hair, replenish its natural oils, tame frizz and condition split ends.

3. LIP BALM

Egyptian Magic works wonders as a nourishing and repairing lip balm! The natural ingredients deeply nourish your lips and give them new life.

4. AFTER SHAVE

Your skin is sensitive especially after shaving. In many cases you may have scars and/or irritation as a side effect. Use Egyptian Magic as an after-shave for a soothing effect. Egyptian Magic contains no alcohol or chemicals that might cause your skin to dry out.

5. AFTER SUN SOLUTION

Egyptian Magic is often used as an after sun lotion. The cream gives a soothing effect and your sunburned skin may embrace the natural ingredients.

6. VAGINAL MOISTURIZER AND LUBRICANT

Yes. You read correctly. Egyptian Magic states that according to many gynecologists, such as Dr. Uzzi Rees of Beverly Hills, CA, Egyptian Magic works well as a natural vaginal moisturizer and lubricant. Huh!

7. HAND AND CUTICULE CREAM

Egyptian Magic is a great hand and cuticle moisturizer. In fact, many use it to treat their nails and cuticles, as the balm softens rough skin. Rub some Egyptian Magic on your hands and cuticles just before going to sleep to find nourished, soft and revived hands in the morning.

8. MAKEUP REMOVER

Egyptian Magic is also used as a safe, all-natural makeup remover. This balm works wonders as the first step in your double-cleanse routine. Start by massaging the balm into the skin to loosen any makeup or dirt from the day and follow up with a gentle cleanser to make sure everything has been removed. Not only is your makeup gone, your skin is moisturized and ready for bed!

9. EYE CREAM

Struggling with dry skin around your eyes? Dab some Egyptian Magic and let it do its work! Your eye contour will be hydrated in no time!

10. MASSAGE BALM

Egyptian Magic’s melting texture is ideal for massages. Warm up the balm between your hands until it transforms into an oil and massage on skin. Just relax, its moisturizing ingredients will soften and nourish your skin.

11. TATTOO AFTERCARE

After getting a tattoo, apply Egyptian Magic to the area to help with moisture, to reduce scabbing and to soothe itching and redness.

12. DIAPER RASH

Egyptian Magic is safe to use on babies and infants. As a non-irritating and petroleum-free formula, it is found to effectively deal with diaper rash, while moisturizing and soothing the baby’s sensitive skin. However, as with any skin care product, please consult your pediatrician before use and do not apply if your baby may have an allergy to bee products.

13. DURING AND AFTER PREGNANCY

Egyptian Magic claims that their balm helps with stretch marks and cracked nipples. Apply it on breasts, belly and thighs during pregnancy to prevent stretch marks and to keep your skin soft and supple.

14. MAKEUP PRIMER

Egyptian Magic can be used as a makeup primer as well! Who knew?! The brand claims that many makeup artists rely on it at every Fashion Week to create a dewy and glowing make-up look. They apply the balm on the entire face or to highlight specific features such as cheekbones, eyelids or eyebrows. You can even use it to set your eyebrows or mix a liquid illuminator with your Egyptian Magic and use as a highlighter for a light contouring!

15. HYDRATING MASK

If your skin is feeling dry, tight or dull, apply Egyptian Magic as a face mask and let the natural ingredients sink in. Apply a layer of Egyptian Magic on your skin, leave for 30 minutes and remove with a hot cloth. Your skin should wake up feeling much more nourished!

16. CRACKED HEELS AND ELBOWS

Egyptian Magic can be applied to any dry area from head to toe! Here’s a tip shared by the brand: before going to bed, rub some Egyptian Magic into heels and put on a pair of socks. You’ll wake up in the morning with nourished and restored feet!

There you have it! Egyptian Magic takes the term ‘all-purpose’ to a whole other level! Shop the product on our website today!

Skin Care

The Best Products of 2020: Skincare, Hair Care and Fragrance Essentials

As we enter a new year, we're looking back on the products that stole our hearts in 2020. From hair care essentials, to skincare and fragrance cult-favourites, 2020 was a good year for the beauty industry. Let's discover the products!

As we enter a new year, we’re looking back on the products that stole our hearts in 2020. From hair care essentials, to skincare and fragrance cult-favourites, 2020 was a good year for the beauty industry. The current pandemic has forced many of us to curate our beauty shelves and to embrace a less-is-more approach with quality over quantity. Now, let’s discover the products!

SKINCARE

For most of us, spending more time at home meant we had more time to indulge in luxurious self-care nights and lengthy skincare routines. At-home treatment devices and targeted face masks became must-haves, while serums and creams designed to promote the skin’s overall health and wellness were flying off the shelves. The name of the game last year was skin health. Antioxidants, Sunscreen, Hyaluronic Acid we’re all integral components of achieving it.

Some of last year’s favourites are Vintner’s Daughter’s Active Botanical Serum, for example. Formulated with 22 active botanicals, this serum delivers the most optimal concentrations of nourishing Phytonutrients, balancing Minerals, Age-Defying Antioxidants, strengthening Phytoceramides and Amino Acids, replenishing Fatty Acids, and brightening Vitamins to deliver powerful skin nutrition in one step. The ZIIP device was another popular item last year. The at-home treatment uses nanocurrents and microcurrents to encourage cells to create more collagen and elastin.

Vitamin C got a big boost in 2020, with products like Melanie Simon’s Vitamin C serum and Kat Burki’s cold-pressed Vitamin C face cream, while sunscreens like Elta MD’s UV Clear SPF 46, stayed top-of-mind with beauty consumers. Discover the full list of skincare best-sellers!

FRAGRANCE

You may be surprised, but 2020 was an amazing year for fragrances. Perhaps it’s because we could finally test different scents from the comfort of our home before taking them out for a spin, or maybe because spraying a fragrance on in the morning helped us feel more put together. In any case, 2020 was good to fragrances. Some of last year’s bestsellers were new, while others have been around for some time, but had us coming back for more.

Gallivant, for example, came out with a new scent called Bukhara. A woody, floral orris perfume, composed with start perfumer Ralf Schwieger. Musk Deer from Zoologist was another new player on the scene, with notes of synthetic musks, natural oud and florals.

Some established fragrances also made our 2020 best-sellers list, like Misfit from Arquiste and Verticaloud from Hermetica. Misft is an elegant Patchouli fragrance designed to be worn by everyone, whereas Verticaloud is characterized by woody and oriental notes, such as rose oil, saffron and agarwood. Discover the full list of best-selling fragrances for 2020!

BEAUTY

This past year was all about great skin, bold eyes and thick brows. In fact, our entire makeup routines became centered around our face masks and zoom meetings. Most of the time, our lips are hidden, so forget lipstick. Our eyes, skin and brows, however, became the main focus. Tools that help you de-puff and attain a natural glow, like Gua Shas and Jade Rollers, we’re also popular.

To help you achieve the perfect brows, we brought in a Canadian brand called Plume Science. They’re all about creating full, natural brows and lashes. Their Lash & Brow Enhancing Serum has quickly become a cult favourite, as has their Brow Pomade. For the perfect base, might we suggest RMS Beauty’s Master Radiance Base? This flattering cream highlighter works to blur out imperfections and create the ultimate glow! Don’t forget the eye! Dot on some of ILIA’s Liquid Powder Chromatic Eye Tints and their Limitless Lash Mascara and you’re ready to take on the world… from home! Discover the full list of best-selling beauty products from 2020!

HAIR CARE

In the same way the pandemic has forced us to look at how we take care of our skin, it’s also forced us to look at how we treat our hair and scalp. In fact, 2020 shook us up in many ways including how we looked after our hair. Many of us made the decision to go natural, gray made a big comeback as did curls. Many of us also turned to touch-up products to hide the re-growth before our salons re-opened. Hair masks and scalp treatments and dry shampoos also became popular as we discovered that hair care was really all about looking after our hair!

Products like Rahua’s Leave-In Treatment grew in popularity for their ability to protect, heal and hydrate our hair overnight. Other products like R+CO’s Crown Scalp Scrub reminded us of the importance of scalp health. Touch-up products like R+CO’s Root Touch-Up Spray and Death Valley Dry Shampoo allowed our hair to look fresh and bouncy while we impatiently awaited for hair salons to reopen. Discover the full list of hair care best-sellers from 2020.

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Inscrivez-vous à l'infolettre d'Etiket et obtenez 10% sur votre premier achat sur Etiket.ca.